ARTICLES BY THIS AUTHOR
- 5/27/2025
Zyrtec taps into culture, design and self-expression with latest campaign
Zyrtec is channeling various elements to help allergy sufferers this upcoming season. - 5/27/2025
Eos unveils Flavor Lab Secret Menu Lip Balm collection
The collection features a range of products that include lip scrubs, mini balms and tropical-flavored inspired lip care essentials. - 5/26/2025
RoC Skincare launches Empowered Aging initiative
The brand is offering new research on aging perceptions, expert-backed education and skin care technology. - 5/26/2025
Revlon announces fragrance licensing agreement with Palm Angels
The partnership with Revlon includes the development of fragrance lines for men and women, as well as scented ancillary products. - 5/22/2025
Jennifer Aniston stars in LolaVie’s ‘No Gimmicks’ campaign
The initiative highlights how great hair care doesn’t need a gimmick, the company shared. - 5/21/2025
Laura Geller Beauty launches SPF primer with campaign starring Fran Drescher
The Spackle Skin Perfecting Primer Broad Spectrum Sunscreen is a two-in-one primer that is formulated to help protect against UVA and UVB rays. - 5/21/2025
Hawaiian Tropic taps Alix Earle for ‘Tana Sutra’ campaign
The “Tana Sutra” initiative focuses on ways to achieve a sun-kissed glow. - 5/20/2025
Youth To The People enters sun protection space with Youthscreen
Youthscreen is an SPF 60 daily hydration and pollution defense product that has been formulated to protect and hydrate the skin, the brand said. - 5/19/2025
Florastor launches probiotic for women, metabolic support gummy
The brand is debuting Her Florastor Digest + De-Stress Probiotics and the Digest + Metabolic Support Gummy lines. - 5/19/2025
CoverGirl named cosmetics partner of WNBA’s Chicago Sky
The partnership looks to bridge the intersection of sports and beauty.