Revlon has unveiled who will be joining previously announced Live Boldly ambassador Gal Gadot as faces of the campaign. Models Ashley Graham, Adwoa Aboah, Imaan Hammam and Raquel Zimmermann have also been tapped as additional representatives, as they embody what it means to live boldly, the company said.
Ashley Graham was chosen as a Live Boldly ambassador for using her celebrity voice to publicly challenge conventional perceptions that have changed the industry's perspective by creating a more inclusive definition of beauty, which as a result has inspired women everywhere, the New York City-based company said.
"I am thrilled to be part of this timely and groundbreaking campaign with different types of women across races, ages and sizes, and to leverage this platform to continue to create positive change," Graham said. "To 'Live Boldly' is the mantra of my life. Every day in the mirror I say to myself, 'I am bold, I am brilliant, I am beautiful,' and together with Revlon, we can inspire all women to do the same."
Aboah was recently named Model of the Year by The British Fashion Council, and in 2015 founded Gurls Talk, an online community dedicated to providing girls with a platform to share their stories, empowering them through a broader community.
"Revlon gives us a platform that allows us to be accessible to all different types of women," Aboah said. "To me, 'Living Boldly' means being unapologetic, knowing no boundaries, being vulnerable, strong, authentic and yourself."
Model Imaan Hammam has become a fixture on runways around the world, as has Brazilian-born cover and runway model and environmentalist, Zimmermann, who also was named one of the "30 models of the 2000s," by Vogue Paris.
Revlon’s Live Boldly campaign has launched across all media platforms, additional information can be found on the company’s website and social media feeds.