Bioré’s Cleansing Micellar Waters say goodbye to makeup
Bioré is looking to help consumers solve the daily struggle of removing makeup by introducing a new innovation that will help gently take it all off.
The new Cleansing Micellar Waters utilize innovative Japanese technology to dissolves makeup, while removing dirt and oil from pores, the company said.
Each of the New York City-based brand’s formulas also have been designed with a higher concentration of micellar waters that feature a splash of color. Proprietary ingredients for the products include baking soda and/or charcoal and include:
Bioré’s Baking Soda Cleansing Micellar Water, which comes in a blue shade, is formulated for combination skin and conditions, smooths and balances skin as well; and
Bioré’s Charcoal Cleansing Micellar Water, which features a black hue that is formulated for oily skin, absorbs excess oil and leaves skin mattified.
To use both products, consumers need to wet a cotton pad with the waters and wipe all over the face until skin is completely clean. For the removal of stubborn eye makeup, holding the pad over closed eyes for a few seconds then swiping away should do the trick, the company said.
Bioré’s Cleansing Micellar Waters are available at select food, drug and mass merchant stores for the suggested retail price of $6.99.
The Vintage Cosmetic Company adds bath, body products to Ulta Beauty shelves
The Vintage Cosmetic Company is bringing additional bathing and body products for extra pampering to Ulta Beauty’s shelves.
The first new innovation from the brand, the Comforting Gel Bead Face Mask, can be used either cool or warm to achieve rejuvenated skin. The mask also opens pores and soothes facial discomfort when used warm. When used cold, it closes pores and eases puffiness and swelling, and soothes sunburns, the company said.
The Cosy Comfort Kit, the company’s second new innovation, will be part of its gift set range and contains the Gel Bead Eye Mask and Gel Bead Comfort Pack. Both products included in the kit can be used either warm or cool, and help soothe such skin discomforts as swelling and puffiness.
“This year is an exciting year for us: We have welcomed the business partners who brought Benefit Cosmetics to the U.K. from America, Gail Bokarski and Ian Marshall are onboard as shareholders, and launched at JCPenney as part of the JCP Salon initiative and extended retail assortment,” Clare Tarry, The Vintage Cosmetic Company’s co-founder and commercial director, said. “Additionally, by the time August rolls around we will have launched a total of five new products into Ulta Beauty stores as well.”
The brand, which hails from Britain, is best known for creating cosmetic accessories that are inspired by the vintage styles of the 1950s.
Both new launches will hit Ulta Beauty locations and its e-commerce site in late July and early August.
Philips intros latest additions to Sonicare ProtectiveClean brush range
Philips Sonicare is introducing the three new additions to its ProtectiveClean Electric toothbrush line.
Each of the new brushes features pressure sensors that alerts users to when they are applying too much pressure, the company said.
In addition, the Sonicare ProtectiveClean line is designed to address consumer concerns over their current toothbrush and if it could be damaging both their teeth and gums in the process. The complete line includes:
- The Philips Sonicare ProtectiveClean 4100 with Optimal Plaque Control, which contains a brush head that is designed to help remove plaque that retails for $69.99;
- The Philips Sonicare ProtectiveClean 5100 with Optimal Gum Care, which features a brush head designed to help improve gum health that retails for $89.99; and
- The Philips Sonicare ProtectiveClean 6100 with Diamond Clean, which has a brush head that is designed to help remove stains and can be purchased for the suggested retail price of $129.99.
“At Philips Sonicare, we believe there is always a way to make life better, and that includes offering new, innovative products in our portfolio,” Alexander Harris, senior marketing director of Philips Oral Healthcare, said. “We understand that consumers want to protect their teeth and gums, while also achieving an exceptional clean in between dental visits. With this new innovation, we are able to provide an effective, at-home solution that can also be easily used on the go.”
Each of the models is currently available for purchase in various colors on the company’s website, Amazon and major retailers across the nation.