Gisselle Gaitan
ARTICLES BY THIS AUTHOR
- 1/9/2020
Tazo unveils 3 ready-to-drink bottled teas
Tazo’s zen, awake and passion flavors are hitting retail shelves nationwide in single- and multi-serve bottles. - 1/8/2020
P&G brings Waterl<ss hair care to U.S. shelves
Products span across four benefit spaces that impact a non-wash day and revitalize hair, the company said. - 1/8/2020
Doritos revamps 2 popular snacks
Doritos is launching new Flamin’ Hot Limon chips and enhancing the flavor of its Cool Ranch chips. - 1/7/2020
Samuel Adams’ new Cold Snap recipe blends exotic spices, fruits
Samuel Adams adjusted the ratio of Cold Snap’s spices by amplifying the orange and vanilla profiles for added brightness. - 1/7/2020
L’Oréal’s AI-powered Perso aims to personalize skin care, makeup
Perso is an AI-powered at-home system that creates personalized skin care formulas and will create custom formulas for lipstick and foundation at a later date, the company said. - 1/7/2020
Oikos campaign celebrates Greek yogurt's taste, texture
The “Possibly the Best Yogurt in the World” campaign features the Greek god of war, Ares, interviewing for a job at Oikos Greek Yogurt. - 1/6/2020
SmileDirectClub launches oral care line at Walmart
Smile Direct Club is launching an electric toothbrush, tooth whitening system and three smile-enhancing products at Walmart. - 1/6/2020
Magnum adds ruby chocolate offering
Magnum Ruby Minis feature ice cream with a ruby cacao outer shell. - 1/3/2020
Secret Deodorant taps Jessie Reyez, Camila Mendes for new campaign
Secret Deodorant’s “All Strength, No Sweat features singer Jessie Reyez, actress Camila Mendes, Olympic Gold Medalist Swin Cash, actress Shenae Grimes-Beech and fitness influencer Ainsley Rodriguez. - 1/2/2020
Drunk Elephant’s F-Balm Electrolyte Waterfacial hits Sephora shelves
Drunk Elephant’s F-Balm Electrolyte Waterfacial features an electrolyte cocktail that strengthens the skin’s acid mantle, the company said.