Scotch Porter is not only helping men with their grooming routines but also with ensuring they smell their best.
The Black-owned brand is launching its first fragrance collection — It Hits Different.
Featuring four scents that range from earthly accords to dark greens and smoky notes, the fragrances are titled to capture the many elements that make up the Scotch Porter brand, the company said.
"As a Black-owned brand, it feels good to aid in moving the needle of diversity and inclusion within the fragrance industry,” founder Calvin Quallis said. “Since our inception, Scotch Porter has been committed to promoting 360 degree wellness through our offerings in the beauty category. Our newest fragrance collection, It Hits Different, is a natural extension of that commitment and an indication of our increased focus to enhance the everyday guy’s experience. We believe fragrance has the ability to be the ‘conduit’ to transport and change our moods and feelings, just like a fresh cut has the ability to turn a funky mood around, and instill self-confidence. This very belief is what inspired the creation of our It Hits Differenteau de parfum collection. With all that has transpired in 2020 alone, there isn’t a better time for our customers to find moments to escape, unwind, be inspired to take risks, indulge in self-care and ultimately find joy in the many treasures of life. Each fragrance profile in the collection embodies these very elements.”
Available beginning Nov. 27, fragrances part of the collection include:
- Glenwood, which contains notes of woody green accords, a base of sandalwood and a hint of subtle smoky cedar;
- The Porter House, which features a blend of fresh green accords, warm spices, and a base of cashmere musk, amber woods and vanilla orchid;
- Miami Duppy, which channels the vibe of Miami’s nightlife with notes of saffron soaked in rum and vanilla bourbon, as well as tonka bean, and background scents of cigar and incense; and
- Badlands, which has an aromatic woody and grassy note of rocky mountain juniper, wooly verbena, oakmoss, wildflowers and crispy grapefruit.
Each fragrance will be sold exclusively at ScotchPorter.com, and be part of its Black Friday Sale with discounted pricing.