RETAIL NEWS

CVS Pharmacy expands free health screenings in California

BY Sandra Levy

CVS Health is expanding its free health-and-wellness screening campaign statewide in California. The company announced Wednesday that it will be holding year-round health screenings in Los Angeles and introducing them in Fresno, Sacramento, San Diego and San Francisco throughout 2019.

The first round of screenings is set to take place at CVS Pharmacy locations in the greater Los Angeles and Fresno, Calif., areas beginning Jan. 31.

Project Health offers free comprehensive health assessment screenings, including blood pressure, body mass index, glucose and total cholesterol screenings, which can help detect risk of such chronic conditions as diabetes, hypertension and heart disease.

“Better health starts at the community level, and Project Health delivers affordable and convenient access to free services that help identify health concerns and risk factors for our neighbors who may not have otherwise sought preventative care,” CVS Health chief medical officer Troyen Brennan said. “Chronic conditions, which can often be life-threatening, can be treated very effectively when identified early at screenings such as Project Health, and can help to improve a patient’s overall health and well-being.”

CVS Health said the expansion of Project Health also would do more to screen for social determinants of health that affect personal health and communities. About 60% of life expectancy is driven by behavioral, social and environmental factors, including family, education, housing and access to fresh food.

“We are proud to offer Project Health in more CVS Pharmacy locations across California this year,” CVS Health divisional vice president Hank Casillas said. “The free health screenings are a simple and local way for people to access much-needed health services, and are just one more way we are delivering on our company’s purpose of helping people on their path to better health.”

Since it was founded in 2006, Project Health has delivered more than $127 million in free healthcare services to nearly 1.7 million Americans. More than 87% of patients who attend Project Health events report following up with their primary care physician, and significantly more were likely to proactively discuss their blood pressure, BMI and blood sugar levels, according to the company’s own metrics. Additionally, 95% of participants said they would recommend Project Health to a family member or friend.

A total of 256 events will take place throughout 2019, including year-round in Los Angeles, and will begin in San Francisco in March, Sacramento in May and San Diego in July. Project Health events, which will be held on Thursday and Sunday in rotating stores across each city, are open to everyone and do not require an appointment.

Patients who are screened have access to on-site consultations with bilingual nurse practitioners or physician assistants, who will analyze results and refer patients who require additional medical care and follow-up to no-cost or low-cost medical facilities nearby or to their primary care physician.

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