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Stayhealthy names Iz-On Media ad sales rep for its Stayhealthy HealthCenter kiosk network

BY Michael Johnsen

SAN FRANCISCO — Stayhealthy on Monday named Iz-On Media the company’s exclusive advertising sales, content and programming representative for the Stayhealthy HealthCenter kiosk network. 

The agreement creates an advertising convergence between health and wellness and grocery, Stayhealthy stated. 

The partnership represents a unique branding opportunity to reach consumers who are proactively seeking health information. "Expanding into health and wellness — a critical concern for Americans — is a key pillar in our growth strategy, which enables us to engage with a whole new set of marketers."

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Survey: Most women concerned about digestive health, but half consider it a taboo subject

BY Michael Johnsen

CINCINNATI — According to a recent Prevention survey, 74% of women are interested in knowing more about how their digestive system works, but almost half surveyed believe that digestive health is a taboo subject people are uncomfortable discussing.

“This survey clearly shows there are many women across the country who struggle to maintain digestive balance, but they’re a little embarrassed to talk about it,” stated Siobhan O’Connor, executive editor of Prevention and Prevention.com.  

The survey, conducted in partnership with Procter & Gamble’s Align, also found that 38% of women feel they could do more to maintain their digestive health and nearly 1-in-5 (17%) say digestive health is constantly on their minds. 

“Unfortunately, more than half of the women surveyed (53%) do not know much or anything about probiotics,” noted Ashley Koff, registered dietician and Align spokesperson, suggesting there is an education opportunity to help raise awareness around probiotic use to maintain digestive health.


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Bi-Lo raises more than $550,000 for local charities across Bi-Lo, Winn-Dixie footprints

BY Michael Johnsen

MAULDIN, S.C. — Bi-Lo raised more than $550,000 to benefit nonprofit organizations within the grocer’s operating area across both its Bi-Lo and Winn-Dixie banners. 

“Bi-Lo recognizes the important role that we and our loyal customers can play in solving issues and making stronger communities for everyone,” stated Melissa Adams, Bi-Lo Winn-Dixie’s manager of charitable giving. 

“We’re honored to support wonderful organizations that are committed to making our communities great," she said. "Many of our local organizations work hard to serve and improve their communities, and we’re dedicated to helping them in those endeavors.”

 

 

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