News Briefs
- 8/21/2025
Ritual intros Iron BioSeries
Ritual has recently launched its first-ever iron supplement.
The new Iron BioSeries is a high-dose iron supplement that is pregnancy safe and designed to help women who are navigating low iron during key life stages, including pregnancy and postpartum, the brand noted.
Featured in the product is the brand’s BioSeries 3-in-1 Capsule Technology, which is created for every other day dosing to help support the release of iron when the body’s hepcidin levels are too low for optimal absorption. The product works with the body’s natural rhythm.
Also included in the supplement are 60 mg of Ferrous Bisglycinate Iron to promote red blood cell formation, oxygen transport and energy metabolism; 24 mg of Vitamin C to support iron absorption and immune function; and 260 mcg of Beta-carotene (Vitamin A) to promote iron metabolism and antioxidant support.
Ritual’s Iron BioSeries is available for purchase online for $25.
- 8/21/2025
Lay’s launches snacks inspired by tailgate parties
Lay’s is bringing all the classic flavors of a tailgate party to the chip aisle.
The brand is launching a new range of limited-edition chips, which include:
- Lay’s Hot Sauce: A hot sauce-flavored potato chip that contains a bold and tangy hint of heat;
- Lay’s Wavy Loaded Nachos: Contains flavors of cheese, spices and jalapeño; and
- Lay’s Kettle Cooked Cheesy Buffalo Dip: This chip contains notes of buffalo sauce and cheese.
Consumers can find the snacks available at retailers nationwide and online at Snacks.com.
- 8/18/2025
Gelish, Morgan Taylor roll out Living Our Life nail color collection
Fall is right around the corner and Gelish and Morgan Taylor are prepping for the seasonal change by rolling out a new nail color collection.
The latest from the brands is the Living Our Life range, which features shades that embrace the summer-to-fall transition.
Shade part of the line includes:
- Night After Night – Indigo Crème
- Hit The Hotspot – Bright Brick Red Crème
- Sunset My Heart On Fire – Pumpkin Spice Iridescent
- Main Street Magic – Antique Gold Metallic
- Let’s Get Loud – Champagne Peach Pearl
- Moonlit Moments – Ivory Crème
Gelish Soak-off Gel retails for $14 and Morgan Taylor Lacquer carries an SRP of $10.
- 8/18/2025
Seen unveils Frizz + Repair Treatment Mask for hair care needs
Seen, the hair and skin care brand founded by dermatologist Dr. Iris Rubin recently introduced a new product.
The new launch is the Frizz + Repair Treatment Mask, a non-comedogenic and sensitive skin safe mask that works to help smooth frizz and also strengthen hair.
Formulated to aid in assisting in the sealing of split ends and repairing hair damage without weighing it down, the mask is color-sfae and keratin-safe, and also is free of dyes, formaldehyde-releasing preservatives, gluten, parabens, phthalates, silicones and sulfates, the brand noted.
Available in a vegan and cruelty-free formula that is PETA-approved, the Frizz + Repair Treatment Mask comes in fragrance free and scented options that are available for purchase on Seen’s website, as well as at Ulta Beauty and Amazon for an SRP of $36.
- 8/15/2025
Londontown launches Glow Getter Nail Luminizer
Londonrown is adding a new product to its One-Step collection.
Recently, the brand announced the launch of its Glow Getter Nail Luminizer, which offers an ultra-fine shimmer.
Designed to help dull and brittle nails appear more luminous, the product aims to fortify, hydrate and shield nails with every application and can be used as a top coat for added shine or on its own.
Formulated with hexanal, a strengthener to help reinforce nail structure, it also contains silicium for a barrier against daily wear and tear and an MSM complex for hydration and moisture balance restoration, the brand shared.
Consumers can purchase the product online via Londontown’s website, as well as at select retailers for an SRP of $20.
- 8/14/2025
Nivea relaunches Essentially Enriched Body Lotion line
Nivea is bringing back its Essentially Enriched Body Lotion line.
The non-greasy and quick absorbing lotion is formulated to offer up to 72 hours of moisture, per the brand.
The lotion contains hyaluronic acid, almond oil and "a deep nourishing serum for smooth skin like velour," per the brand.
Consumers will be able to purchase Nivea’s relaunched lotion at Target, Walmart and Amazon.