News Briefs

There’s a new launch from Listerine exclusively hitting Target shelves for a limited time. 

Recently, the brand introduced its new Watermelon Mint Alcohol Free Mouthwash. 

This alcohol-free mouthwash offers a mild and less intense taste, provides up to 24 hours of protection from germs that may cause bad breath and is powered by essential oils, the company shared.

Available in a 500-mL size, the product is available in store and online at Target while supplies last. 

Rick Gomez, chief commercial officer of Target, has reportedly asked some members of the commercial team to return to the office three days a week starting Sept. 2, per a Retail Dive report.

Gomez sent an email to corporate commercial employees last week telling hybrid employees in the Twin Cities area of Minnesota to come into headquarters on days of their choosing while factoring in business needs. The decision is intended to help create consistency, per the internal email Target shared with Retail Dive.

“More time together, in the office, will help us grow our business faster, solve problems quickly, and build stronger relationships across our commercial team and with our partners,” Gomez told employees.

Gomez stressed flexibility in the policy change and doesn’t want to take a one-size-fits-all approach, per the internal email, the report said.

“Team members tell us they see the benefit from the in-person connection and collaboration that’s a part of being in the office,” a Target spokesperson said in a statement to Retail Dive. “At this point, individual leaders are empowered to make decisions for their teams based on company guidance as well as what’s best for the role they play in our business.” 

The report noted that Gomez has worked at Target since 2013 and currently oversees its multicategory merchandise assortment, owned brands, enterprise insights and merchandising planning. Prior to becoming commercial head in July 2024, Gomez served in several leadership positions at Target including chief marketing officer and chief food and beverage officer.

The shift in the office work policy occurs as Target is involved in a multiyear merchandise revamp that began in March, which includes a focus on newness and private labels. The initiative is part of a larger five-year goal to top $15 billion in sales growth by 2030, per the report. 

Premier Protein is catering to those who are dairy-free with a new range of protein shakes. 

The new Almondmilk Non-Dairy Protein Shakes line from the brand is made with almondmilk, contains 20 g of non-dairy protein per serving, 160 calories and 5 g of sugar, per the brand. 

Made with non-GMO ingredients, no artificial flavors, colors or sweeteners, the range is available in three flavors—chocolate, vanilla and coffee. 

Consumers can find the new launch at retailers nationwide, including Target and Amazon, in a count of four that retails for $11.99 and a 12-count for $32.49. 

Aveda has launched a new hair care product formulated to add shine, smoothen strands and offer frizz protection. 

The new Miraculous Oil, which contains its camelina oil ferment and botanical oils, including Tsubaki oil and daikon seed oil. 

Created to help leave hair soft and smooth with a shine, the oil has an aroma with 25 flower and plant essences that include lavender, ylang-ylang and petitgrain. 

“Miraculous Oil lives up to its name from an artistry perspective; it’s a miraculous must-have that I can’t live without,” said Antoinette Beenders, Aveda’s senior vice president of global professional artistry. “For best results, add a couple of drops into your palms and distribute evenly throughout lengths and ends of wet hair. Blow dry in, and style as desired. You are left with incredibly smooth and silky hair. A little goes a long way!”

Aveda’s Miraculous Oil is now available for purchase at specialty retailers, salons and online on the brand’s website. 

Ardell Beauty is rolling out a new beauty essential designed to help nourish, condition and restore the lashes, brows and skin. 

New from the brand is its 100% Pure Castor Oil, an all-natural oil that contains vitamin E, fatty acids, and ricinoleic acid to nourish the health and appearance of hair follicles while also softening and locking in moisture. 

Also suitable to use as a gentle eye makeup remover and strip lashes, Ardell Beauty’s 100% Pure Castor Oil will be available in two sizes—.32-oz. vial with a spoolie applicator and a 1-oz. bottle with a dropper. 

Currently, the product is available for purchase exclusively at Walmart and will roll out to Ardell Beauty’s website and additional retailers after Aug. 1.

Walgreens announced in a LinkedIn post that after its inaugural launch in six states two months ago, it is expanding its PharmStart program to 19 additional states to meet the demand of team members who hope to pursue PharmD degrees.

PharmStart is a first-of-its-kind, fully funded benefit to help eligible Walgreens team members meet prerequisites for pharmacy school through a collaboration with Guild, a talent development company. 

To learn more about the program—now available in 25 states—and how eligible team members can apply, visit here.