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07/26/2022

Heinz 57 explores modern approach to food trends

The Heinz 57 Collection features elevated sauces and spreads that consists of infused honeys and crunch sauces.
Gisselle Gaitan
Online Editor
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Heinz recently rolled out a line of elevated sauces and spreads that add something extra to the culinary experience.

The Heinz 57 Collection, developed in collaboration with chefs Lee Wolen and Joe Frillman, aims to transform simple dishes into mouthwatering creations, the brand said.

“I am inspired by premium-crafted ingredients that can turn any meal from ordinary to extraordinary,” said Wolen, a recipient of a Michelin star. “The Heinz 57 Collection enables foodies to discover and explore new ingredients and cuisines with a modern twist to even the most tried-and-true family favorites.”

[Read More: Kraft Heinz to acquire majority stake in Just Spices]

The collection includes:

  • Infused Honeys: Flavorful honey sauces offered in hot chili and black truffle; and
  • Crunch Sauces: Premium oil-based ingredients that provide texture in chili pepper crunch, roasted garlic crunch and mandarin orange miso crunch.

“As an iconic brand, Heinz aims to accelerate culinary trends and create pathways for everyday consumers to discover vast culinary cultures,” said Ashleigh Gibson, head of marketing and strategy at Heinz. “With the increase in chef-inspired cooking, the Heinz 57 Collection enhances culinary creations and transforms traditional dishes into dynamic creations.”

[Read More: Sweet, sweet success: Two years of the pandemic resulted in record candy sales as consumers sought comfort, surprise and delight]

Consumers can find the Heinz 57 Collection nationwide at Meijer, Stop & Shop, Giant Food, Hy-Vee, Publix, Walmart and other retailers, as well as on Amazon.

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