Advertisement
04/21/2009

Stop & Shop, Giant Food partner with Edy's Dibs in fight against childhood cancer

OAKLAND, Calif. Stop & Shop and Giant Food have teamed up with Edy's Dibs bite-sized snacks to help fight childhood cancer. Consumers will be able to enjoy free Dibs while donating to Triple Winner charities during a fundraising day on Saturday, May 2, to benefit local cancer research centers throughout Massachusetts, Connecticut, Rhode Island, New York, New Jersey, Washington DC, Maine, Maryland and Virginia.

Consumers who donate $1 will receive a free Dibs snack bag and a Triple Winner scratch-off ticket, which will offers a chance to win free products, prizes and up to $10,000 cash. Consumers who donate $3 will receive the free snack bag, a limited edition Triple Winner keepsake and three Triple Winner scratch-off tickets.

Stop and Shop and Giant will donate 100% of the money raised during the event to benefit the Triple Winner charities providing children's cancer research and treatment. Proceeds from New England-area Stop & Shop stores benefit The Jimmy Fund, New York and New Jersey stores' proceeds go to the Department of Pediatrics at the Memorial Sloan-Kettering Cancer Center, and Giant stores' proceeds will benefit The Sidney Kimmel Comprehensive Cancer Center at Johns Hopkins Medicine and The Children's Cancer Foundation. In addition, a $25,000 donation to these same Triple Winner charities will be made by Edy's from sales of it's specially marked, limited edition Dibs Nestle Crunch bite-sized snack bag singles, available only at all Stop & Shop and Giant stores beginning April 10, until supplies last.

"We are proud to partner with Edy's and Stop & Shop," said Paul A. Meyers, vice chairman of the Department of Pediatrics at Memorial Sloan-Kettering Cancer Center. "With their support, we can continue the development of new, more effective treatments for childhood cancers, reducing side effects and improving the outcome for every child."

Advertisement
Advertisement