Oberto brings pepperoni jerky to meat snacks category

BY David Salazar

SEATTLE, Wash. — Oberto is expanding its product offerings and the jerky category with its latest launch. The company has unveiled its pepperoni jerky, which doesn’t require refrigeration and contains 11 g of protein per serving.

The addition joins the company’s line of meat snacks and a category that, according to Nielsen, has grown to bring in more than $3 billion in annual revenue. The pepperoni jerky launch follows the brand’s recent launch of new recipes and enhanced flavors, as well as the addition of Oberto Trail Mix.

“We are always striving to create the most innovative and best tasting meat snacks for our loyal customers and new customers alike,” Oberto CEO Tom Hernquist said. “We think they will be instant fans of the new Oberto Pepperoni Jerky.”


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