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Fairlife unveils snack-sized ready-to-drink beverages

BY DSN STAFF

Fans of fairlife’s beverages can now enjoy a new collection of snack-sized drinks.

The new line of fairlife smart snacks is made with ultra-filtered milk and blended with a touch of honey, oats, real strawberries, cocoa and vanilla, the Chicago-based company said.

“As a mom, grandmother of triplets, a dairy farmer and a company spokesperson, my days are never the same, but always busy and jam packed with projects and activities that keep me constantly moving. Whether traveling for business or leading a tour around the farm, I’m always looking for that energy and nutrition boost in the mid-morning or mid-afternoon,” said Sue McCloskey, co-founder of fairlife. “That’s why I’m so excited to announce the addition of fairlife smart snacks to our portfolio, but I’m especially delighted because its irresistibly rich and creamy flavor profile excites my taste buds and it keeps me from being hangry between meals. I’m so proud that fairlife can offer one-of-a-kind products like these that bring superior nutrition in conveniently sized bottles that fit our fast-paced lifestyles today.”

Available in three flavors — rich chocolate, French vanilla and creamy strawberry — each drink offers 15 g of protein and 5 g of fiber in an 8-oz. bottle.

The beverages also are lactose-free, gluten-free, ultra-pasteurized for a longer shelf life and contain prebiotics, which has been found to nourish the good bacteria already in the gut for improved digestion and immune function, the company said.

Fairlife’s smart snacks are available in select Walmart locations and Amazon for the suggested retail price of $2.29 for a single-serve bottle and $24.99 for a pack of 12.

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Pop! Gourmet, Hidden Valley Ranch partner on salty snacks

BY DSN STAFF

Fans of Hidden Valley Ranch can experience their favorite seasoning in a whole new way.

The brand has announced a partnership with Pop! Gourmet that will bring the flavor of ranch to the salty snacks aisle.

The new Hidden Valley Ranch Seasoned Popcorn and Hidden Valley Ranch Seasoned Wavy Potato Chips bring the flavors of ranch to both popcorn and chip form.

“Hidden Valley is the latest addition to our portfolio of unexpected, premium flavors. Our new Hidden Valley Ranch seasoned popcorn and chips offer consumers a bold, yet familiar flavor we know they’re already craving on foods beyond salads,” James Jang, executive vice president of operations at Pop! Gourmet, said. “That passion, mixed with our quality popcorn and chips product, is sure to exceed expectations.”

Hidden Valley Ranch Popcorn is available in 1.5-oz, 4.5-oz., and 12-oz. bags that contain 170 calories per serving. The Hidden Valley Ranch Wavy Chips come in a 1.5-oz., 7.5-oz. and 20-oz. bags that feature 150 calories per serving.

Both the popcorn and chips are currently available in select major retailers and warehouse outlets. The products will expand to additional locations throughout the fall.

“Ranch-enthusiasts nationwide should be very excited. We carefully crafted Hidden Valley Ranch seasoned Popcorn and Chips to embody the delicious Hidden Valley Ranch flavor,” Jang said. “Every bite explodes with the classic ranch taste that people everywhere love so much.”

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Ben & Jerry’s Moo-phoria line adds new flavors

BY DSN STAFF

Fans looking for lighter versions of their favorite Ben & Jerry’s ice cream flavors are in for a real treat.

The Burlington, Vt.-based company announced that it will be adding four of its classic flavors to the Moo-phoria lineup.

Moo-phoria pints contain all the flavors, chunks and swirls fans have come to love about the brand, with just a fraction of the fat, calories and sugar found in regular ice cream, the company said.

The line’s classic additions include:

  • Cherry Garcia with a Twist, which contains cherry and chocolate light ice cream, with cherries, fudge flakes and 140 calories per half-cup serving;
  • Mocha Fudge Brownie, which features cold brew mocha light ice cream, fudgy brownies, a toasted marshmallow swirl and 150 calories per a half cup serving;
  • PB Marshmallow, which has peanut butter light ice cream, marshmallow, peanut butter cookies and 160 calories per half-cup serving; and
  • Chocolate Cookie EnlightenMint, which contains mint with fudge truffles, chocolate cookies and 160 calories per half-cup serving.

Ben & Jerry’s Moo-phoria line can be found in retailers nationwide for a suggested retail price of $4.89.

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