Bolthouse Farms goes plant-based with 1915 Organic juices

As part of its portfolio expansion, Bolthouse Farms is adding a plant-based and cold-pressed line of beverages to its 1915 Organic line of products. The Bakersfield, Calif.-based company announced the launch of protein plant-forward drinks from the brand that are created with pea protein.

In addition to launching the new beverage offerings, the company also is debuting sustainable and environmentally-friendly bottles that use 25% less plastic.

"More people are making better-for-you, sustainable food choices," Todd Putman, general manager of C-Fresh, said. "Our new 1915 Organic beverages were created in response to consumers' growing demand for accessible, great-tasting, plant-based nutrition that balances protein and sugar."

1915 Organic's line of non-dairy drinks were created for consumers who were looking for a product that provided more protein and less sugar and fewer calories, the company said. The protein drinks contain 12 grams of pea-protein, nine grams of sugar, have no more than 160 calories, and come in four flavors - protein vanilla, protein chocolate and protein coffee.

1915 Organic also is launching two cold-pressed juices that contain seven ingredients, no sugar and come in two options:

  • Organic cucumber a green juice made with leafy green vegetables and also include ginger and moringa; and

  • Organic watermelon blends together watermelon and lemon.

The USDA certified organic offerings are vegan, non-GMO and packaged in 12-oz. bottles that retail for $3.99 each. The beverages will be located in the refrigerated produce section at retailers such as Kroger and Meijer.