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11/22/2021

Budweiser gets festive with limited-edition holiday cans

Budweiser’s limited-edition holiday cans feature winter landscapes, the Budweiser Clydesdales, a Dalmatian puppy, plaid designs and the winner of the Pupweiser contest.
a close up of food on a table

Budweiser is getting into the holiday spirit with its packaging.

The brand announced it would be starting the festivities a little early this year, by unveiling its limited-edition cans for the season.

Featured on the beverages packaging are idyllic winter landscapes, as well as the Budweiser Clydesdales, a Dalmatian puppy and plaid designs to help channel nostalgia and comfort, the company said.

[Read More: Budweiser cans sport patriotic design]

In addition, the cans will also feature a special guest — Wilson, an Ohio-based Saint Bernard who was named the winner of the 2021 Pupweiser contest. 

For pet parents who want a chance to feature their furry family members on Budweiser’s holiday cans for 2022, the company announced that from Nov. 15 to Dec. 15, it will begin accepting applications for the next Pupwesier pup.

Those interested in participating can enter their dog by commenting on Budweiser’s Pupweiser Facebook post with a picture of their dog, or by sharing a picture on Instagram or Twitter with the hashtag #PupweiserContest.

[Read More: Budweiser, Dwayne Wade team up on zero alcohol beer]

For every Pupweiser entry, Budweiser will be donating $1, up to $25,000 to the ASPCA, the company said. 

Consumers can find Budweiser’s 2021 limited-edition holiday cans anywhere the brand’s products are currently sold.

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