Gillette Venus, Remi Cruz partner on limited-edition razor
Gillette Venus has joined forces with beauty and lifestyle YouTube personality, Remi Cruz, on a limited-edition razor.
The Venus x Remi tool features a tropical print and sleek handle design, which is unlike any razor released by the brand, the company said.
“When I first started the design process for my Venus x Remi limited-edition razor, I wanted to make sure that the bright colors and tropical flowers everyone is used to seeing in my videos really came through in the design,” Remi Cruz said. “There’s nothing better than silky smooth freshly shaved legs to make you feel confident and the Venus x Remi razor is perfect for that extra boost this holiday season.”
Shoppers can find the Venus x Remi razor through Venus Direct, a subscription service from the brand that offers more than 10 different blades and handles to choose from for various skin types and shaving regimes.
“We want to help every woman feel confident to express herself in her own unique way. For many, that includes how her skin looks and feels, and Venus Direct has a complete range of products to meet her unique needs,” Falguni Desai, leader of the Venus Direct program, said. “She can mix and match to personalize the shaving experience that’s right for her, and have it delivered straight to her door with free shipping whenever she wants it. And now with our limited-edition Venus x Remi design, she can add some unexpected fun to her beauty routine.”
To purchase the razor or further information on the subscription service can be found on the Venus Direct website.