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09/09/2021

Tyson Foods caters to children’s snack time with Hillshire Farm Snacked!

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Tyson Foods is looking to help parents find the right snack for their children.

To do just that, the Springdale, Ark.-based company is unveiling a new line of products — Hillshire Farm Snacked!

“Protein snacks are one of the most popular snack foods consumed, and we know protein helps keep kids full, making it an ideal component of a snack. Hillshire Farm Snacked! is an easy, portable and delicious snack that fits in with today’s parents’ and kids’ on-the-go lifestyle,” said Noelle O'Mara, Tyson Foods’ group president. “As a leader in protein and snacking, we saw a clear opportunity for a versatile, great-tasting, kid-focused snack — and that's exactly what Hillshire Farm Snacked! delivers.”

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Created as a poppable protein treat that comes in a pack with three bite-sized components, the snacks pair together with the signature flavors of Hillshire Farm meats with cheeses and a treat, the company said.

“The reality of kids’ lunches today is that parents are serving a collection of snacks – versus a main dish, like a sandwich and sides,” said O'Mara. "With Hillshire Farm Snacked! we saw an opportunity to create a product that fits this reality — a lightweight grab-and-go snack pack that delivers quality, taste and, most importantly, is made with components we know kids love.”

Available varieties include pepperoni with confetti cake bites and mini string cheese; pepperoni with brownie bites and Monterey jack cheese; salami with mint chocolate covered pretzel rods and Monterey jack cheese; and turkey with chocolate chip cookies and cheddar cheese.

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Consumers can find Hillshire Farm Snacked! Packs in the refrigerated aisle of select retailers nationwide.

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