Southeastern Grocers’ Fresco y Más launches donation program

5/2/2019
Southeastern Grocers’ Fresco y Más banner announced the launch of a new customer donation program that will be taking place through May 28, to raise funds for the League Against Cancer.

The League Against Cancer is a community based, not-for-profit organization that aims to provide free medical care to uninsured cancer patients, the company said.

“The League Against Cancer saves lives in the communities we serve every day, and it is a privilege to help the organization further the outstanding work it does for our neighbors,” Sergio Benitez, the director of operations at Fresco y Más, said. “Every dollar donated will help provide treatment and comfort to local patients who need a little support now more than ever.”

Customers who shop at any Fresco y Más location in Florida throughout May are encouraged to participate by donating to the community organization, which has provided more than 66,000 low-income, uninsured men, women and children with medical treatment and screenings since its 1975.

Southeastern Grocers has provided more than $3 million to the League Against Cancer since 1980. Most recently, Fresco y Más presented the organization with $103,263.08 during its annual telethon, which aired on Telemundo in June 2018, the company said.

“The League Against Cancer’s patients, staff and volunteers are extremely grateful for the support Southeastern Grocers has given us over the years. This ongoing partnership continues to yield results, and with the kindness of the community, the money raised during May at all Fresco y Más stores in South Florida will be used to help new cancer patients receive treatment immediately,” Adriana Cora, the executive vice president of the League Against Cancer, said. “We are so thankful to everyone that participates in the community donation program, and to Fresco y Más for giving us an opportunity to cast such a wide net and reach the community like this.”
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