WestLab launches three essential-oil infused bathing salts as Walgreens exclusive

BY Michael Johnsen

NEW YORK — WestLab earlier this week announced the launch of its first dedicated beauty collection, Supersalt, exclusively through Walgreens on March 17. The Supersalt collection, comprised of three essential-oil infused bathing salts, is fortified with blends of organic plant and fruit extracts, oils, antioxidants and minerals.

WestLab’s signature collection is based on the desire to provide the best pure-salt products on the market at a drug store beauty price, the company stated. The Supersalt line features the “perfect pair” of salt and powerful essential oils to treat an array of skin-specific concerns.

“Think of them as the new power couples,” stated Vincent Gallick, CEO and director of WestLab U.S. “Dead Sea, Epsom and Himalayan salts already have phenomenal health properties, and now we’ve found the right partners to make them even more potent.

WestLab is committed to offering affordable prices with salts products ranging from $3.99 to$8.99, the company added.


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