Day One launches CBD sparkling water

8/12/2019
Los Angeles-based CBD product manufacturer Natural Hemp is debuting its first brand with Day One CBD Sparkling Water. Day One, which was first unveiled at the USA CBD Expo in Miami in early August, is a lemon-flavored sparkling water with 20 mg of hemp extract.

“Day One is a perfectly balanced sparkling water that is infused with 20 mg of broad-spectrum CBD, with a splash of lemon fruit juice,” Chris Clifford, CEO of Natural Hemp, said. “We only use all-natural ingredients, and our waters have zero calories, zero carbs and no added sweeteners. Day One is an extremely dynamic beverage that you can enjoy anytime, whether you are living your best life or recovering from it.”

The company said that infusing a beverage with CBD makes it easier for the body to absorb. Natural Hemp said it expects to sell Day One in convenience stores and at mass retailers. It has plans to expand the flavor lineup in the coming months and promote the launch with a 360-degree media and marketing campaign.
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