Blue Moon delivers new ale inspired by Latin America

8/1/2014

CHICAGO — Blue Moon Brewing Co. is introducing Blue Moon Cinnamon Horchata, an ale inspired by the traditional and popular Latin American drink known as Horchata.



The ale was created by Keith Villa, founder and head brewmaster at Blue Moon. Villa looked to his Mexican heritage to create the beverage, which delivers a clean cinnamon flavor, according to the company.



"Growing up in a Mexican family, I had Horchata all the time when I was young, but then I rediscovered it in recent trips to Latin America," Villa said. "I wanted to develop a brew for adults that combined the refreshing and creamy attributes of the traditional Horchata, so I'm beyond pleased that we finally made it a reality. It brings me great pride to introduce this brew into the market."



Cinnamon Horchata Ale will be included in the company's fall and winter brewmaster sampler packs, which will be available nationwide. A limited supply of the ale will be available in 6-packs beginning Aug. 1 in select cities in Texas, California, New York and Colorado.


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