News Briefs


General Mills sweetens snack time with Trix Popcorn

trix popcorn teaser

A new popcorn is joining the General Mills family.

Trix Popcorn is the latest launch from the company, which is a crunchy popcorn snack that contains a Trix-flavored fruity glaze along with bits of the cereal, the company said.

Inspired by other cereal and popcorn snack flavors that have been released, including Cinnamon Toast Crunch popcorn with Cinnadust Glaze and Cocoa Puffs popcorn with Cocoa Glaze, the snack features a balance of sweet and salty notes.

Consumers currently can find Trix Popcorn available at Sam’s Club in a 20-oz. bag that retails for $6.48 and in a 7-oz. bag that will retail for $3.69 at Walmart beginning in October.


Glamnetic takes on short round manicures with Choose Your Vibe collection

glamnetic choose your vibe collection

Glamnetic is showcasing a brand new press-on manicure collection designed for those who prefer a short round nail shape.

The Choose Your Vibe line features eight designs that include Lots of Love, Pretty Picnic, A Good Day, Shroomies, Pure Intentions, Day Trip, Mu Cherie and Hot Dot.

Like all of Glamnetic’s press on, each set in this new collection is reusable, customizable and made with high-quality material that is easy to file or clip and will not bend or split, the company said.

Made to last up to three weeks of wear, the nails are vegan, cruelty-free and topped with a layer of UV coating to achieve a salon-quality finish.

Each nail design retails for $14.99 each and the entire collection is available for $89.94 online.


Azurity gets FDA nod for Konvomep

An illustration with check mark in an envelope.

Azurity Pharmaceuticals has been given the Food and Drug Administration’s green light for Konvomep (omeprazole and sodium bicarbonate for oral suspension) for the treatment of active benign gastric ulcer and reduction of risk of upper gastrointestinal bleeding in critically ill patients.

“We are very pleased that patients will soon have access to this FDA-approved oral liquid formulation option of a commonly prescribed proton pump inhibitor,” said Richard Blackburn, CEO of Azurity Pharmaceuticals. “Patients are our priority, and our purpose is to bring them new formulations that help them benefit from established medicines. Konvomep may give patients, particularly patients with difficulty swallowing pills or capsules, an option for treatment tailored to their needs.”

“Patients who struggle with taking solid oral dosage forms may be overlooked and have historically had limited FDA-approved treatment options available as liquid formulations,” said Olga Hilas, professor, clinical health professions at St. John’s University College of Pharmacy & Health Sciences.

It is expected that Konvomep will become commercially available in pharmacies nationwide in Q1 2023.


Sally Hansen’s “School for Good & Evil” collection features fantasy-inspired shades

Sally Hansen Miracle Gel X Netflix The School for Good & Evil collection

Sally Hansen is teaming up with Netflix to launch a collection of polishes that will have consumers feeling as if they are in a fantasy novel.

Inspired by the “School for Good & Evil,” premiering on the streaming platform, the Sally Hansen Miracle Gel X Netflix The School for Good & Evil collection was influenced by the young adult novel turned film.

Designed to help consumers achieve a perfect manicure with imaginative shades, Sally Hansen’s Miracle Gel line features color set technology, lasts up to eight days and does not require a UV lamp for application.

Available shades include True Beauty Comes from Within; The Storian; Not What It Gleams; Lovey Dovey; Good is Great; Can’t Settle, Won’t Settle; Fresh Villainy; It’s Better Being Bad; Magic Mirror and Lesso Go.

The Sally Hansen Miracle Gel X Netflix The School for Good & Evil collection will be available in September at mass market, drug store, food and ecommerce retailers nationwide.


Theraflu to launch Flu Relief Max Strength

Theraflu Flu Relief Max Strength

Haleon is previewing a new product, which is among the first consumer health product releases since the company’s launch.

Just in time for cold and flu season, this September consumers will be able to pick up Theraflu Flu Relief Max Strength.

Featuring 1,000 mg of acetaminophen, the product offers relief for several common flu symptoms — including fever, body ache, sore throat pain, cough and runny nose — for up to 6 hours and is available in a variety of formulations for all types of lifestyles and preferences, the company said.

Theraflu Flu Relief Max Strength will be available over the counter in September and online in mid-late September.


CareSens N, American Diabetes Association partner on fundraiser


The American Diabetes Association’s Step Out: Walk to Stop Diabetes fundraising walk and events are now back to in-person attendance. 

Through fundraising events held nationwide, Step Out: Walk to Stop Diabetes has been supporting advancements in diabetes research, providing educational programming and advocating for more than 30 years, for more than 34 million Americans living with diabetes, the company said. 

Taking place Sept. 17 in Griffith Park, Los Angeles, CareSens N will participate at the Know Your Numbers booth to help participants of Step Out learn what blood glucose (blood sugar) numbers represent and how lowering those numbers will help them successfully manage their diabetes in order to minimize complications, healthcare costs and live a better life.