News Briefs

Entenmann’s is continuing to grow its portfolio of sweet treats with its new Cake Truffles collection.

Available in Chocolate Delight and Cookies and Crème flavors, the Cake Truffles come in boxes of eight with two truffles individually wrapped per tray for freshness, the Islandia, N.Y.-based company said.

The Chocolate Delight variety is covered with a layer of chocolatey coating. At the same time, the Cookies and Crème flavor consists of creamy white chocolate morsels that are covered with a layer of chocolate.

“At Entenmann’s, we believe there’s no need to wait for a special occasion when you can celebrate every day by enjoying new Entenmann’s Cake Truffles,” said Catherine Danielowich, senior brand manager. “We’re thrilled to announce the latest release of Entenmann’s Cake Truffles, as we know our fans deserve to take a break from the mundane and treat themselves with these irresistibly indulgent treasures.”

Entenmann’s Cake Truffles are available for purchase at select retailers across the nation.

On the heels of announcing its Chapter 11 filing, Revlon also shared that the New York Stock Exchange Regulatory Oversight Committee decided to delist its common stock.

In addition, Revlon shared that it expects the New York Stock Exchange staff to make an application for the Securities and Exchange Commission to delist its common stock in the near future.

Since then, NYSE has suspended trading in Revlon’s common stock and it is expected to trade on the OTC marketplace/pink sheets following the delisting.

Kellogg’s is preparing for the release of the 20^th Century Studios’ “Avatar: The Way of Water,” with a twist on its beloved Frosted Flakes cereal.

The Battle Creek, Mich.-based company is debuting Kellogg’s Pandora Flakes cereal, which was inspired by the film’s world of Pandora and contains mini blueberry-flavored moon spheres, a pop of blue color and a fruity aroma.

“Avatar: The Way of Water is one of the most anticipated films of the year,” said Laura Newman, senior marketing director at Kellogg All Family Cereal. “And now, Kellogg is providing fans and families with a cool and delicious way to celebrate the next chapter of this franchise with the drop of Kellogg’s Pandora Flakes cereal, an Avatar-themed spin on its beloved Frosted Flakes cereal!”

Kellogg’s Pandora Flakes hits shelves exclusively at Target stores throughout October and will roll out to retailers nationwide beginning in November in a 10.2-oz. box that retails for $4.99 and a 16.3-oz. box for $5.99.

Jimmy Dean is putting its own twist on a breakfast staple with its Egg Bites line.

The fully cooked bites, which contain fluffy whole eggs and Jimmy Dean sausage or bacon, also are made with real cheese and baked, the company said.

“Breakfast is crucial to get your day started with your best foot forward, but we know it can feel daunting to make a meal from scratch — especially during the week,” said Janee Luhrsen, brand manager of Jimmy Dean brand. “That’s why Egg Bites are a great option! No prep time or clean-up, just flavorful, filling, and portable, so you don't have to sacrifice a delicious breakfast on even the busiest of mornings.”

Featuring 17 g of protein per serving, the bites are available in meat lovers and sausage and three cheese varieties, which can be found in the frozen aisle breakfast aisle of Walmart stores nationwide for the suggested retail price of $2.99.

Ghost is celebrating Oreo’s 110^th anniversary with a special protein powder.

The Pittsburgh-based company teamed up with Mondelēz on the launch of Ghost Whey x Oreo Birthday Cake flavor, which will be available exclusively at GNC stores nationwide and online.

“After the launch of Ghost Legend All Out earlier this month we’re excited to introduce Ghost Whey x Oreo Birthday Cake as our latest flavor drop,” said Kevin Maloberti, vice president of merchandising at GNC. “Ghost continues to challenge themselves to innovate and create flavors, like Oreo Birthday Cake, consumers immediately gravitate to while also producing results.”

Featuring a sweet flavor profile and real Oreo cookie pieces, the whey protein powder delivers 25 g of protein and 150 calories per serving, the company said.

“GNC has always been a great support to Ghost, and we are honored to have a second exclusive retail launch with them this month,” said Dan Lourenco, co-founder and CEO of Ghost. “We only partner with brands and flavors that are authentic to who we are. At the same time of OREO^’s 110^th anniversary, we celebrated our sixth birthday, and what better way to make the occasion than with birthday cake? We hope every workout feels like a piece of cake with Ghost by your side.”

There’s a brand new Bugles ready to shake up the snack aisle.

General Mills announced that it is bringing the popular flavors of ranch to the salty snack with the Hidden Valley Ranch Flavored Bugles.

“We’re always looking for new flavors to excite our fans and make the Bugles they know and love even better,” said Stephanie Lensing, brand experience manager at General Mills. “Hidden Valley Ranch is the perfect partner to enhance the crunch of Bugles with the tangy ranch goodness only they can deliver.”

Featuring the bold flavors of Hidden Valley Ranch’s zesty herbs, it is coupled with the unique cone-shape of Bugles, the company said.

“Hidden Valley Ranch fans are always looking for new ways to enjoy the ranch flavor they love,” said Rachel Garrison, associate director at Hidden Valley Ranch. “What better way to offer something exciting than teaming up with the iconic Bugles brand for a delicious snack that’s also fun to eat!”

Consumers can find Hidden Valley Ranch Flavored Bugles on shelves at convenience and grocery retailers nationally this fall.