Welch’s fruit snacks add a superfruit mix
Welch’s is looking to give the snack aisle a bit of revamp, thanks to its new superfruit mix.
The Allendale, N.J.-based company’s new line of fruit snacks contains an assortment of such superfruit flavor blends as pomegranate-passionfruit, starfruit-kiwi, dragonfruit-blackberry, acai-blueberry and goji-apricot.
“With over ten varieties available in our Welch’s fruit snacks line, we take pride in continuing to offer innovative fruit snacks choices for our consumers,” Josh Shapiro, senior vice president of marketing for The Promotion In Motion Companies, saod. “With the launch of Welch’s fruit snacks superfruit mix, we’re thrilled to treat parents and kids of all ages with a flavor exploration and unmatched multisensory experience with this new and tasty variety.”
Welch’s fruit snacks superfruit mix is gluten-free, fat-free, and does not contain preservatives or color from artificial sources. The snacks are available in a 10-ct box with 0.8-oz. pouches that retail for $2.99, 22ct box with 0.8-oz. pouches for $5.49, a 5-oz. bag for $1.99 and 2.25-oz. bag for $1.00.
Further information on the product can be found on the company’s website.
International Delight unveils Oreo-flavored creamer
International Delight is turning up the flavor on its line of creamers by introducing a new Oreo cookie flavor.
The brand, which previously partnered with such brands as Reese’s, Cinnabon and Almond Joy will launch this new limited-edition launch on July 18 in grocery and mass market retailers nationwide.
International Delight chose Oreo as its new partner based on the popularity of the snack, and believes the team-up is a match made in cookie heaven, the company said.
Beginning July 9, International Delight’s Oreo flavor cookie creamer will begin shipping out and come in a 32-oz. bottle that retails for $3.29.
Further information on the launch can be found on the company’s website.
Fever-Tree intros pink Aromatic Tonic
Fever-Tree, a brand best known for its tonics and mixers, has launched a new Aromatic Tonic.
Inspired by a recipe used by the British Royal Navy in the 19th century, the Brooklyn, N.Y.-based company is using angostura bark sourced from South America in its new pink tonic.
“We are unique in incorporating a rare ingredient, angostura bark, and matching it with other unusual aromatics that reflect our unwavering commitment to sourcing the highest quality ingredients. This approach enables a distinctive third flavor element to be effortlessly introduced into the service,” Charles Gibb, CEO of Fever-Tree North America, said. “The result is great tasting, easily prepared mixed drinks for aspiring home bartenders and sophisticated bartending pros who seek straightforward cocktails without compromising quality. Fever-Tree mixers are a testament to simplicity perfected.”
The beverage also contains such flavors as vanilla from Madagascar, pimento berry from Jamaica, ginger from Cochin and cardamom from Guatemala, the company said.
Fever-Tree’s Aromatic Tonic is available for purchase in select bars, restaurants, hotels and retail locations for the suggested retail price of $5.99 for 200 ml and $3.99 for 500 ml.