That’s it intros Probiotic Fruit Bars


That’s it, a brand that focuses on the creation of health-and-wellness bars, unveiled its latest product innovation — Probiotic Fruit Bars.

Available in mango, blueberry and banana flavors, the snack is a shelf-stable, nondairy fruit bar that contains two billion live active cultures, the Los Angeles-based company said.

The Probiotic Fruit Bars also are dairy-free, nonrefrigerated, contain real fruit and probiotics as its main ingredients, and have between 100-to-120 calories per bar.

“That’s it is committed to our mission to provide healthy options for snacking, and our probiotic bars are the perfect solution for millions of households that have family members who need improved digestion and gut health, and who want an easy way to incorporate healthy snack choices into everyday life,” Lior Lewensztain, CEO of That’s it, said.

That’s it Probiotic Fruit Bars are available at Amazon and on the company’s website. Other products from the brand can be found at such retailers as Starbucks, Target, Whole Foods and select CVS Pharmacy and Kroger locations.


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