Perfect Potato focuses on ready-to-eat potatoes
Robinson Fresh and Albert Bartlett want to change the way consumers indulge in potatoes.
The Eden Prairie, Minn.-based companies unveiled its new Perfect Potato line, which includes bite-sized and pre-washed potatoes, in 1.5-pound pouches, 5-pound pouches, and 1-pound microwaveable trays.
“Our customers expect Robinson Fresh to continue to bring innovation and new products to the marketplace,” Michael Castagnetto, vice president of global sourcing at Robinson Fresh, said. “The potato is the top vegetable by volume in the United States, according to IRI, and is a great staple food for most families, but more and more consumers demand convenience. That’s why we’re excited about this new product line; it combines ease with innovation.”
Perfect Potatoes’ microwaveable tray features seasoned pairings in four varieties, including:
- Radiant Red, which contains red potatoes paired with a Zesto Pesto spice packet, combines pesto with Italian spices;
- Yummy Yellow, which has yellow potatoes matched with a Steakhouse Sizzle space packet, has a blend of salt, cracked pepper and traditional steakhouse flavors;
- Perfect Pair, which features red and yellow potatoes paired with a packet of Little Italy seasoning, contains garlic and Italian herbs; and
- Marvelous Medley, which has red, yellow and purple potatoes combined with a Hawaiian Red Sea Salt seasoning pack.
“Our potatoes are harvested with equipment specially made for bite-sized potatoes,” Steve Barker, vice president at Albert Bartlett, said. “Then, our processing equipment triple washes and dries them before they are packaged and sent to the stores, making them a perfect, go-to potato option. Carefully thought-out growing, harvesting and processing procedures, paired with complex logistics and supply plans, make for the perfect pairing.”
Further information on the products can be found on the Perfect Potato website.
Pringles brings back its Thanksgiving crisps
Those who weren’t able to experience the taste of Pringles’ Thanksgiving-inspired chips will now get a second chance to samples all the flavors.
The Battle Creek, Mich.-based company, which is part of the Kellogg’s portfolio of brands, announced that the Pringles Thanksgiving Dinner collection, which features turkey, stuffing and pumpkin flavors, would be returning for a limited time.
“When we launched Pringles Thanksgiving Dinner last year, it was so exciting to see Pringles fans’ positive reactions celebrating how insanely accurate the flavors were,” Yuvraj Arora, senior vice president of marketing for Kellogg’s U.S. Snacks division, said. “We knew that we had to get PringlesThanksgiving flavors in more people’s hands this year — particularly hearing that turkey, stuffing and pumpkin pie not only were delicious, but truly tasted like the real deal.”
Turkey-flavored Pringles contain the tastes of a traditional oven roasted turkey, stuffing features herb-y notes and pumpkin pie has sweet and spiced flavors, the company said.
Consumers can purchase a three-pack of Pringles Thanksgiving crisps for $14 on Kellogg’s online store. Supplies are limited and come on a first-come, first-serve basis, the company said.
Additional information on the chips can be found on Pringles’ Instagram and Facebook profiles.
Ben & Jerry’s celebrates activists with limited-edition Pecan Resist
Ben & Jerry’s is celebrating activists who continue to resist oppression, harmful environmental practices and injustice by launching a new limited-edition flavor.
The new Pecan Resist features chocolate ice cream with white and dark fudge chunks, pecans, walnuts and fudge-covered almonds. The product also will highlight four groups and movements focused on freedom, belonging, community and justice.
In addition, the Burlington, Vt.-based company announced that it would be donating $25,000 to Color of Change, Honor the Earth, Women’s March and Neta as part of the new launch’s initiative.
“We couldn’t be prouder or more excited to support these four organizations that are doing incredible work every day,” Ben & Jerry’s CEO Matthew McCarthy said. “Our goal is to use our company’s voice, our ice cream and our activism to encourage all Americans to support and help build these movements, which counter the current regressive agenda. We think it’s more important now than ever that citizens and businesses alike stand up and be counted.”
Pecan Resist’s campaign graphics and pint was designed by Bay Area artist Favianna Rodriguez. Her art focuses on the intersection of such issues as immigration, economic inequality, gender justice and climate change, the company said.
“As an artist, I know well the power of culture, and I recognize when a business is using its platform to push for love, justice and a green planet,” Rodriguez said. “Let’s declare our resistance, march in the streets and elect a new generation of change makers.”
Information on where to find the pint or about the campaign can be found on Ben & Jerry’s website.