Chilly Cow hits freezer aisles with light ice cream offerings

3/9/2018
A new brand of ice cream, Chilly Cow, is making its way to the freezer aisle in grocery stores nationwide. The product is crafted for those who are not pleased with the healthy dessert options out there, the Le Mars, Iowa-based company said.

The products will come in seven flavors, which will include brown butter salted caramel, chocolate brownie batter, chocolate chip cookie dough, mint dark chocolate chip, cookies 'n cream, sweet cream peanut butter and vanilla graham swirl.

"We know that inside every health-conscious person, is a person who still wants that soul-soothing ice cream experience - and the current, chalky-tasting light ice creams out there just aren't delivering," Joshua Tubbs, brand manager for Chilly Cow, said. "That's why Chilly Cow is here to save the world with the first light ice cream that actually tastes like the real thing."

Chilly Cow is made with ultra-filtered milk, contains 55% fewer calories, 70% less fat and 60% less sugar than regular ice cream, the company said.

The products will come in half-pint portion sizes that do not exceed 190 calories and are sold in packages of two. Four of the flavors — brown butter salted caramel, chocolate brownie batter, mint dark chocolate chip and vanilla graham swirl — will also be sold as ice cream bars that come in boxes of five.

Chilly Cow's two-pack of half-pint cups and ice cream bars will be sold for the suggested retail price of $5.49. Further product information can be found on the company's website or social media channels.
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