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Brand Castle encourages holiday bonding with cookie kits

BY Ryan Chavis

BEDFORD HEIGHTS, Ohio — Brand Castle, a supplier of interactive baking kits, is offering families three new ways to make the holidays a bit sweeter this year with the introduction of cookie kits. The kits include: In The Mix Ninjabread Cookie Kit; In The Mix Ugly Sweater Cookie Kit; and In The Mix Star of David Dipped Sugar Cookie Kit.
 
The company's In The Mix Ninjabread Cookie Kit includes gingerbread cookie mix, royal icing mix, candy beads, a piping bag and four plastic ninja cookie cutters. The kit yields 12-to-16 cookies.
 
In The Mix Ugly Sweater Cookies celebrate the tacky (but fondly remembered) holiday sweaters. The Ugly Sweater Kit makes eight-to-10 cookies and includes sugar cookie mix; red and green frosting mixes; heart, snowflake and candy cane-shaped candies; red and green sprinkles; rainbow grande nonpareils; two piping bags; and a plastic sweater cookie cutter.
 
The Star of David Dipped Sugar Cookie Kit contains enough supplies to make eight-to-10 cookies. It also includes: sugar cookie mix, blue vanilla flavored melting wafers, brown chocolate-flavored melting wafers, Star of David shaped cookie cutter and two piping bags.
 
"The holiday season is known for honoring rituals that celebrate family togetherness," said Jimmy Zeilinger, president of Brand Castle. "Our holiday-themed baking kits, including the Ninjabread Cookie Kit, Ugly Sweater Kit and Star of David Dipped Sugar Cookie Kit are the ideal activity to foster this closeness and will surely become another treasured tradition that generations will look forward to every year."

The kits can be purchased at Target, Walmart and additional retailers across the country. 

 

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Lance debuts line of seasonal favorites

BY Ryan Chavis

CHARLOTTE, N.C. — Snack-food brand Lance has announced the launch of its limited-edition seasonal favorites cookie sandwiches, which are available in three varieties: Chocolate Nekot Cookies with Mint Filling; Nekot Cookies with Pumpkin Cheesecake Filling; and Sprinkled Sugar Cookies with Sweet Creme Filling.
 
"Lance is making this holiday season an exciting milestone for the brand with its first-ever seasonal product launch. We've paired our traditional cookies like Nekot with the season's most popular flavors that our consumers know and love to help them get into the holiday spirit," said Tom Ingram, senior brand director, bakery at Snyder's-Lance. "Here at Lance, we believe nothing says family like the holidays so we're thrilled to meet consumer demand, while spreading holiday cheer on-the-go with this festive line of portable seasonal treats."
 
Lance Seasonal Favorites have a suggested retail price of $2.99 for a six-count box and can be purchased at grocery stores throughout the end of the year.
 
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Pepsi debuts craft soda

BY Barbara White-Sax

PURCHASE, N.Y. — Pepsi has entered the artisanal beverage space with Caleb’s Kola, a drink made with cane sugar, kola nut extract and a blend of spices packaged in 10-oz. glass bottles. Each bottle has 110 calories and 29 grams of sugar.

(Click here to view the full Category Review.)

Named for Caleb Bradham, the North Carolina pharmacist credited with creating Pepsi’s formula in the 1890s, the brand is positioned as a specialty craft soda designed to appeal to millennials who are looking for authentic products with a touch of nostalgia. Caleb’s Kola is available at select Costco locations in Maryland, New York, Virginia and Washington, D.C., but Pepsi plans a wider rollout for later this year.

 

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