BEAUTY CARE

Cosmoprof hosts trend-directional beauty preview

BY DSN STAFF

Cosmoprof North America previewed several trend-directional beauty brands from across the globe at an exclusive sneak peek event held in New York City’s Library at NeuHouse.

The Putting Beauty on the Map event featured 11 specifically curated cosmetic products that represented three continents and were selected for their global appeal and unique attributes, the company said.

Featured brand in the presentation included 18.21 Man Made from Texas; 9Wishes and Botanic Farm from South Korea; Bijoux de Pele from Brazil; Eleni & Chris and Restorsea from Norway; O’o Hawaii, RealHer and Yuni Beauty from California; Pour Moi from France and Rodial from the United Kingdom.

Leading consumer, industry media, retail buyers, investors and social influencers were on-hand at the event, and attendees were able to explore each product with special beauty treatments and a gift bag that included all of the featured items.

All of the featured brands will be on display at the company’s annual exhibition, which is taking place in July at the Mandalay Bay in Las Vegas. Further information on the event can be found on CPNA’s website.

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CoverGirl announces first-ever flagship store

BY Gisselle Gaitan

CoverGirl is making some major moves.

On the heels of releasing a brand new line of lipsticks and lip liners, the beauty company, which is part of Coty’s vast portfolio of brands, announced that its first-ever flagship store will open in the heart of New York City — Times Square.

At 10,000 sq-ft., the store’s design and vision will reflect the neighborhood’s dynamic vibe and also be an experimental interpretation of its “I am what I make up” philosophy, which encourages consumers to use makeup as a tool for self-expression, the company said.

“It is our mission to show up for people wherever they are on their beauty journey and offer them innovation and experiences that inspire them to become whatever version of themselves they want to be in the moment,” Ukonwa Ojo, SVP of CoverGirl at Coty, said. “At CoverGirl, we believe that makeup is a powerful tool for creativity and self-expression. Opening a concept store will help bring this brand purpose to life in an immersive, elevated and multidimensional way.”

Included within the store will be an experimental beauty playroom with interactive elements, full-service makeup application, on-the-go services, digital experiences and exclusive innovation.

CoverGirl’s New York City flagship is part of the brand’s strategic overhaul to revamp how consumers experience the brand and will be opening in the fall.

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Young Living Essential Oils appoints new CFO

BY DSN STAFF

Young Living Essential Oils appointed Lee Bowen as its new chief financial officer.

In this role, Bowen will be responsible for all aspects of the company’s financial conditions, as well as overseeing the accounting, tax, finance, commission services and human resource departments.

“At Young Living, much like we seek out the best botanicals from around the world, we search high and low for the best and brightest talent in the business,” Mary Young, Young Living’s CEO, said. “That’s why Lee was recruited, and he’s been dazzling us in the Finance department for years. I am so proud to welcome him to our executive team.”

Bowen joined Young Living Essential Oils in 2014 as director of finance and was promoted to senior director of finance. He was most recently the Lehi, Utah-based company’s senior vice president of finance and oversaw the analysis, fraud, management, treasury, banking, commission services, payroll and risk management departments.

“After an exhaustive search process, we are pleased to announce that we found the best person to fill the Chief Financial Officer role in our own Lee Bowen,” said Jared Turner, Young Living’s president and COO, said. “Lee has been instrumental in Young Living’s achievement of $1.5 billion in annual revenue and in the 800% growth over the last five years. His skills and experience are integral to helping us plan for the future as we grow into a multibillion-dollar company.”

Before joining the company, Bowen was the regional director of finance at Hilti as an expatriate in Panama, and also worked as the director of financial planning and analysis for Nature’s Sunshine.

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