BEAUTY CARE

Cosmoprof partners with Founders Factory, opens early registration

BY Gisselle Gaitan

Cosmoprof North America is giving attendees of its annual b2b beauty exhibition show a treat by opening up registration early. Held once again at the Mandalay Bay in Las Vegas, the show’s early bird registration with a 25% discount will be available until June 29. In addition, the company’s educational program also is now open for registration.

Furthermore, the Las Vegas-based company announced a collaboration with Founder’s Factory, a London-based global digital accelerator and incubator. Backed by L’Oréal, Aviva, easyJet, The Guardian, Holtzbrinck and CSC, the company has created a new model for corporate innovation and startup creation.

The two brand’s new partnership will allow CPNA 2018 attendees and exhibitors to learn about Founders Factory and apply to their Beauty Tech Accelerator program onsite at the annual event.

“The collaboration with Founders Factory enables CPNA to continuously maintain its leadership for offering unmatched business building networking and learning opportunities,” Daniela Ciocan, marketing director at CPNA, said. “We are thrilled for the opportunity to give our participants rare access into this revolutionary program.”

A Founders Factory lounge also will be located on the Interactive Technology space area on the show floor, where attendees can experience the latest in beauty tech solutions from program graduates and meet a company representative.

“Founders Factory provides one of the most tailored growth programs in the world and we have a mission to find and develop the most promising early-stage startups through an open innovation culture. We are a talent magnet and we are encouraging any budding entrepreneur with a passion for beauty and technology to come and visit us!” Laura Delgado, business development lead at Founders Factory, said. “Our collaboration with Cosmoprof North America offers an unparalleled platform for us to meet with best in beauty and ensure optimal program visibility.”

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