BEAUTY CARE

Bluemercury expands brick-and-mortar footprint

BY DSN STAFF

With sales of premium beauty products on the rise, Bluemercury shows no signs of losing its momentum.

The beauty retailer, which was acquired by Macy’s in 2015, plans to open about 25 stores this year, and another 30 in 2019, Bloomberg reported. The expansion will give Bluemercury a total of some 215 stores — the retailer also is opening in-store locations at Macy’s.

Bluemercury is using technology to give it an edge. It is expanding its within-an-hour delivery service from New York to Los Angeles, and also developing phone-recognition software to identify customers as they enter a store, the report said, with the intent of sending the customer product suggestions based on recent purchases.

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Sundial, Unilever officially launch New Voices Fund

BY DSN STAFF

After announcing the New Voices Fund as part of the partnership between Sundial Brands and Unilever, the two companies officially launched the $100 million fund at the 2018 Essence Festival in New Orleans.

The initiative, originally unveiled at NACDS Annual back in April, will make private equity investments in businesses owned or managed by women of color and provide them with the access, capital and expertise needed to grow their business and transform communities, the companies said.

“The facts about investments in women of color entrepreneurs, particularly black women, are astonishing. Entrepreneurship among women of color has increased 322%, but only 0.2% of those women receive access to the funding needed to sustain and grow their businesses. Still, female-led businesses that receive funding outperform their male peers by 63%,” Richelieu Dennis, founder of New Voices, said. “Further, the ProjectDiane 2018 report recently showed that the median funding raised by all Black women is $0, in contrast to the average seed round for all startups in 2016 being $1.14 million. In addition, black women raised just 0.0006% of the total $424.7 billion in tech venture funding since 2009. This is unacceptable. It is why the Fund is focused on making equity investments and creating an ecosystem that empowers women of color entrepreneurs to reach their full potential by addressing three of the most pertinent issues preventing their long-term success — access, capital, expertise.”

The New Voices Fund also will deploy and raise additional capital to support women of color entrepreneurs as they build and advance their business. Since the initiative’s soft launch in February, it has invested in Beauty Bakerie, Beautycon Media, Envested, McBride Sisters Wine, Mented, Sweeten, The Honey Pot Company and The Lip Bar.

“The needs of women of color entrepreneurs span the entire spectrum,” Dennis said. “So, it was critical that we acknowledge and address those needs beyond just capital. The New Voices ecosystem will seek to ignite long-term social change and create a society and economy that support and value entrepreneurial women of color for their significant and innovative contributions today and tomorrow.”

Essence Magazine also has been named a strategic partner that will collaborate with the fund across on-and-offline activations, platforms and content, the companies said.

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Wedderspoon intros Manuka honey skin care line

BY Gisselle Gaitan

Wedderspoon is introducing a new innovative skin care line that is specifically infused with manuka honey, organic oils and plant extracts.

The brand’s new lineup includes various products that boost hydration and leave skin looking radiant, the company said. Featured in the launch are:

  • The Manuka Honey Hydrating Day Cream, which hydrates, preps skin, contains lemon fruit extract and retails for $22.99;
  • The Manuka Honey Gentle Facial Cleanser, which contains aloe leaf juice, blueberry fruit extract, avocado oil and can be purchased for $21.99;
  • The Manuka Honey Renewing Body Lotion, which features notes of aloe and green tea, revitalizes skin and retail for $24.99;
  • The Manuka Honey and Shea Butter Moisturizing Hand Cream, which combines manuka honey with organic shea butter and vanilla, and can be purchased for $21.99; and
  • The Manuka Honey and Shea Butter Exfoliating Sugar Scrub, which is infused with calendula oil and retails for $24.99.

“Manuka Honey is one of the world’s most versatile raw superfoods, and our founding vision has always been to advance the category through innovations that offer a variety of ways to enjoy Manuka Honey,” Rebecca Remley, CEO of Wedderspoon, said. “We believe Manuka Honey has the power to awaken energized living, and our new product lines were created through this guiding lens. Starting with Manuka at the core, we’re amplifying the inherent wellness properties of this unique food with on-trend ingredients like adaptogenic herbs, probiotics, apple cider vinegar — and in our skincare line, organic Shea butter and organic botanicals. We’re buzzing with excitement to share these innovations with retailers and consumers alike, and put Manuka Honey on the map in a way that hasn’t been done before.”

Wedderspoon’s products are available for purchase at specialty, natural and such traditional grocers as Whole Foods Market, Wegmans, Publix, Sprouts, CVS, and Amazon.

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