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Yoplait debuts original, Greek frozen yogurt items

BY Allison Cerra

LE MARS, Iowa — Yoplait is making its way to the frozen aisle.

The yogurt brand has rolled out Yoplait original and Yoplait Greek frozen yogurt pints and bars. The frozen yogurt contains live and active cultures, real fruit and uses natural flavors, Yoplait said.

"Yoplait frozen yogurt is a refreshing and rewarding way to feel good about the nutrition of yogurt with a new smooth and creamy ice cream-like experience," said Jill Feuerhelm, marketing manager for Yoplait. "We’ve taken the most popular flavors and transformed them into frozen yogurt. The first bite says it all."

Yoplait original frozen yogurt pints will be available in strawberry, harvest peach, strawberry banana, cherry orchard, mountain blueberry, vanilla and mixed berry flavors, while Yoplait Greek frozen yogurt pints, available in honey caramel, strawberry, blueberry, peach, black cherry, raspberry fig and vanilla flavors. Both original and Greek pints carry a suggested retail price of $3.99 each.

Yoplait original 1.75-fl.-oz. frozen yogurt bars are available in strawberry banana and harvest peach varieties for a suggested retail price of $4.93 for a box of 10, while Yoplait 2.65-fl.-oz. Greek frozen yogurt bars are available in honey caramel and raspberry flavors for a suggested retail price of $4.93 for a box of six.

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Meijer extends summertime fuel savings program

BY Allison Cerra

GRAND RAPIDS, Mich. — Meijer is bringing its summertime fuel savings program into the new year.

The retailer announced that its discount program — which provides customers with a 10-cent-per-gallon discount on fuel at all Meijer gas stations, with no minimum fuel purchase required — will run through Jan. 5. Customers who don’t already have a Meijer credit card can apply at any Meijer store, online at Meijer.com/creditcard or by texting "apply" to 28729 with their smartphone. Year round, Meijer credit card holders receive a 5 cent savings per gallon of gas purchased at Meijer gas stations.

"Meijer is always looking for ways to save our customers money, especially during the holiday season," said Brian Horsford, director of gas stations for Meijer. "Gasoline prices have a major impact on family budgets, so we are pleased to extend this savings opportunity to all Meijer credit card holders in time for their busy holiday travels."

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Ralcorp appoints Keith Meister to board of directors

BY Allison Cerra

ST. LOUIS — A leading producer of private-brand foods and food service products has expanded its board of directors.

Ralcorp announced that Corvex Management LP founder and managing partner Keith Meister has been named to Ralcorp’s board, effective immediately. In addition to his appointment, Meister also will join the board’s strategy and financial oversight committee, which is responsible for the evaluation of strategic opportunities to drive shareholder value.

"Ralcorp has a proven track record of generating long-term shareholder value, and our Board remains committed to doing so in the future," Ralcorp board chairman J. Patrick Mulcahy said. "We have engaged in a series of productive discussions with Keith about our business and our growth prospects and are happy to welcome him to the board."

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