HEALTH

Yakult introduces probiotic dairy drink for good digestion

BY Alaric DeArment

TORRANCE, Calif. Probiotics—also known as “friendly” bacteria—may provide relief for some people with digestive system problems, according to probiotic drink manufacturer Yakult U.S.A., a subsidiary of Tokyo-based Yakult Honsha.

Yakult’s eponymous dairy drink contains the bacteria Lactobacillus casei Shirota, which helps balance the digestive system and regulate motility. Yakult calls L. casei Shirota the first cultured probiotic bacteria in the world.

“We believe that our probiotic, L. casei Shirota, has unique properties that promote good health,” said Teruo Tabuchi, vice president and chief operating officer of Yakult U.S.A. “With solid scientific evidence and over 70 years of experience, we are confident that Yakult will positively impact our customers.”

Digestive system problems result in about 33 million visits to doctors and 3.6 million hospital visits every year, according to the National Center for Health Statistics.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?
HEALTH

FDA to hold hearings on pediatric OTC medicines

BY Michael Johnsen

ROCKVILLE, Md. The Food and Drug Administration on Friday posted notice for a public hearing to be held Oct. 2 to discuss again the use of over-the-counter medications in pediatric populations.

That’s good news for suppliers and retailers in the cough/cold space, as it lifts any consternation that an FDA decision on whether or not cough/cold medicines are appropriate for children under the age of six is imminent. Many category managers were concerned that if the FDA were leaning toward possibly pulling cough/cold products marketed for use in children under the age of six, that the agency may decide to announced that decision just as new cough/cold planograms for the 2008/2009 season were to be implemented in September.

And while the FDA can take many months to make a decision on an issue around which they’ve requested public input, last year’s decision to officially ban marketing cough/cold products to children under the age of two came in January 2008, just as the cough/cold season was beginning to take off, following the initial Citizen’s Petition hearing in mid-October 2007.

The public hearing is to be held at the Sheraton Washington North Hotel in Beltsville, Md., from 8 a.m. to 5 p.m.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?
HEALTH

Donna Corwin completes media tour, touts infrared thermometer

BY Michael Johnsen

WATERTOWN, Mass. Parenting expert Donna Corwin recently completed a national media tour spanning 10 major markets discussing and demonstrating products like the Exergen TemporalScanner infrared thermometer, Exergen announced Thursday.

The recently completed media tour encompassed Dallas, Ft. Worth, Texas, Miami, Cleveland, Orlando, Fla., Nashville, Tenn., Milwaukee, Albuquerque, N.M., Richmond, Va. and Roanoke, Va.

Corwin is an author of several parenting books including Time Out for Toddlers and The Challenging Child. She has written more than 200 articles on parenting, health, travel and lifestyle for national magazines including Los Angeles Magazine, Parenting, Child Magazine, Parents, GQ, Shape, Mademoiselle, LA Parent, Working Woman and Working Mother.

The Exergen TemporalScanner infrared thermometer is fast and completely non-invasive, the company reported. The thermometer is used by scanning the reader across the forehead for a temperature reading.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?