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Women more receptive to diabetes education, Rite Aid survey finds

BY Michael Johnsen

CAMP HILL, Pa. — Women, more often than men, reported that diabetes had a greater negative impact on their emotional outlook as well as their compliance with diet and exercise recommendations, according to a study released Thursday by Rite Aid and WebMD. The survey also found that women were more open than men to receiving tools to help them manage their diabetes.

"The survey results make sense when you consider that women play multiple roles — employee, homemaker and caretaker, often for both children and parents," stated Carolyn Daitch, director of the Center for the Treatment of Anxiety Disorders. "Having ready access to a resource, such as a pharmacist who can provide guidance and tools for self-care and practical, easy-to-implement recommendations for a healthy lifestyle, can be very valuable in helping to manage diabetes."

"It’s no secret that living with diabetes isn’t always easy and that, at times, it can be overwhelming," stated Robert Thompson, EVP pharmacy for Rite Aid. "Our Wellness+ for diabetes program and WebMD’s Diabetes head2toe are just the latest resources we offer to help [our customers] live well with diabetes. We’re glad to see that the survey findings further validate our approach."

Half of the women who reported being diagnosed with Type 2 diabetes (50%) said they feel overwhelmed when it comes to living with diabetes, while less than one-third of men (31%) reported similar feelings. And just more than half of women (53%) admitted to feeling in control of their diabetes, compared with more than two-thirds (68%) of men.

Women with diabetes also reported they were less like to maintain healthy lifestyle behaviors. Just more than one-third of women (36%) said they exercise 30 minutes or more daily, while nearly half (47%) of men reported they do. Women also are less likely to say they eat well — with just 45% avoiding sweet and salty snacks, compared with 56% of men.

The survey also revealed that women living with diabetes, particularly those ages 45 to 64 years, are enthusiastic about receiving tools that can help them better manage diabetes. The tools to which they reported greatest receptivity are diabetic-friendly recipes and tips for eating right; email newsletters; savings on diabetes-related products; and videos and articles about diet, exercise and symptoms.

Launched in September, Wellness+ for diabetes features exclusive 24/7 online access to a special Rite Aid-sponsored section of WebMD’s "Diabetes head2toe" online lifestyle management tools. This includes a Personal Diabetes Work Plan, customized for each individual member with a daily glucose tracker, a weekly workout log, recipes and meal planning tips, and monthly lifestyle summary reports. WebMD’s Diabetes head2toe also provides comprehensive health-and-wellness information about living with diabetes, as well as stories of people who live healthy, balanced lives with diabetes.

The research was conducted from Sept. 2 through Sept. 15 and included a total of 831 completed responses (458 females and 373 males).

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NRF survey: Return fraud to cost retailers $3.5 billion this holiday season

BY Katherine Field Boccaccio

WASHINGTON — According to the National Retail Federation’s annual Return Fraud Survey, completed by loss-prevention executives at 103 retailers, the retail industry will lose an estimated $3.5 billion to return fraud this holiday season, down from $3.7 billion last year. Annual return fraud will cost retailers an estimated $14.4 billion in 2011, up slightly from about $13.7 billion in 2010.

“Those who think they will be able to get away with manipulating a company’s return policy will be sorely disappointed this holiday season,” said Joe LaRocca, senior asset protection advisor for NRF. “Retailers have been putting checks and balances in place to prevent people from taking advantage of stores’ return policies, which raises prices for honest shoppers.”

According to the survey, 89.1% retailers said they have experienced the return of stolen merchandise in the last year, and just as many (89.1%) reported that employee return fraud or collusion with external sources has been a problem in the past year. Wardrobing — the return of used, non-defective merchandise, such as special occasion apparel and certain electronics — also poses a huge issue, as 61.4% of retailers said they been victims of this activity within the last year.

Additionally, 81.2% said they have experienced the return of merchandise purchased on fraudulent or stolen tender, and 38.6% have found criminals using counterfeit receipts to return merchandise.

When asked if their company has ever changed its return policy to specifically address return fraud, nearly two-thirds (64%) said it had.

The growing problem of return fraud has forced many retailers to adopt policies which require customers returning merchandise to show identification. Retailers have made significant progress in reducing fraudulent returns when a receipt is present, as the survey found 2.9% of returns with a receipt are fraudulent, down from 3.9% in 2010. Of those without a receipt, retailers estimate 14% of those returns are fraudulent. As a result, 62.1% now require customers returning items without a receipt to show identification. Slightly more than 10% of retailers require customers making returns with a receipt to show ID.

Most respondents (82.5%) said their return policies will remain unchanged this holiday season, on par with last year, but slightly more (12.6% versus 10.9% in 2010) will tighten their policies to combat the typical excess return fraud they see each year during the holiday season.

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Duane Reade gets festive with the Duane Reader Holiday Edition 2011 launch

BY Antoinette Alexander

NEW YORK — Duane Reade is gearing up for the holiday season with the upcoming release of its in-store publication: The Duane Reader Holiday Edition 2011.

"The Duane Reader is an emblem, representing our focused dedication to New York living made easy, that’s brought to life with colorful creative inspired by our fellow New Yorkers," stated Joe Magnacca, president of Duane Reade and president of daily living products and solutions for Walgreens. "We continue to elevate this publication, which has coincided with our aggressive rebranding initiatives, and we continue to enjoy stretching the far-reaching boundaries of our Duane Reader."

"We introduce real-life, city-driven topics directly relating to these wonderful new products in a whimsical way that’s classic New York," Magnacca continued. "We are also in the process of taking our customers through a digital, sensory journey of the Duane Reader exclusively on our Facebook page throughout the entire holiday promotional period."  

The Duane Reader Holiday Edition 2011 will highlight New York-centric themes, with a backdrop of hard-edge copy boasting humorous tidbits, useful advice, tips and exclusive price deals available for a limited time only in all 250-plus Duane Reade stores in the New York metropolitan area.

Many of the featured products will be introduced under the private label Good & Delish line. Items set to debut in the Duane Reader Holiday Edition 2011 include:

  • Good & Delish fruit first pieces and fruit bars: Full fruit servings of acai, strawberries, blueberries and raspberries in on-the-go packs; and
  • Good & Delish butterscotch & chocolate haystacks: Butterscotch- or chocolate-covered oats and crispy corn flakes that create an untraditional cookie.

The Duane Reader Holiday Edition 2011 launch will commence a store-wide, limited-time-only "Win What You Buy!" Sweepstakes. With the purchase of any Good & Delish product from Nov. 12 through New Year’s Eve, every customer will have a chance to instantly win their entire basket of items.

"This sweepstakes promotion will serve to reward our most loyal Good & Delish brand advocates and introduce new customers in a delightful way to the unsurpassed quality of the Delish brand we’re so proud of," said Paul Tiberio, SVP merchandising and CMO for Duane Reade. "We are also excited to offer over 20 Nice! SKUs, with more to come in the next few months."

"The Nice! brand offers savvy New Yorkers great-tasting products that are at least as good as the leading brands while being value-priced lower than those same brands," Tiberio continued. "One of my favorite items are the Nice! fudge dunked graham cookies. Our ‘Win What You Buy’ promotion will generate hundreds of winners every week chain-wide, and all customers have to do for a chance to win is purchase any one of our exciting mix of Good & Delish products. In addition, every Duane Reade private-label brand item purchased earns double points in Flex Rewards, our signature loyalty program."

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