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Webinar: Sun Care Promotional Practices

BY DSN STAFF

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Ice cream and red noses dispensed by a Walgreens ‘Shaq Attack’

BY Michael Johnsen

 

 
 
DEERFIELD, Ill. — Former NBA star and NBC basketball analyst Shaquille O'Neal on Thursday joined Walgreens in promoting its #RedNose fun as the 7'1" center toured local neighborhoods in an ice cream truck. "Shaq loves the kids. And Shaq loves the red noses. Go Walgreens," O'Neal said.
 
Walgreens Boots Alliance, in partnership with NBC, is bringing a United Kingdom tradition across the Pond with Red Nose Day on May 21 in support of impoverished children. 
 
Those red noses will be for sale exclusively for $1 at Walgreens stores nationwide through May 30. Red Nose Day’s five-week campaign will culminate in NBC’s televised fundraising event in New York City on May 21 (8-11 p.m. ET). The live three-hour benefit will feature popular comedians, top musicians and Hollywood stars, featuring an engaging mix of great comedy, live musical performances and short, compelling films shedding light on the cause.  
 
Proceeds benefit the Red Nose Day Fund, which supports the following pre-selected charity partners: Boys & Girls Clubs of America; charity: water; Children’s Health Fund; Feeding America; Gavi, The Vaccine Alliance; the Global Fund; LIFT; National Council of La Raza; National Urban League; Oxfam America; Save the Children and United Way.
 
 

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Costco sees rise in April sales

BY Antoinette Alexander

ISSAQUAH, Wash. — Costco reported net sales of $8.75 billion for the month of April, an increase of 2% from $8.56 billion during the similar period last year.

This year's sales reflect one additional sales day than last year, because of the timing of the Easter holiday. This calendar shift positively impacted this year's net and comparable sales by an estimated 1.5% to 2%.

U.S. same-store sales increase 2%, while total company same-store sales were flat for the month of April.
 

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