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Walmart reorganizes for back-to-school season

BY DSN STAFF

BENTONVILLE, Ark. — Walmart announced that it is making back-to-school shopping even easier with new store improvements.

Back-to-school items now are organized, both in stores and online, in one place and categorized by school age group, so families can quickly and easily shop supplies appropriate for their child’s grade, the company reported. Many of the most common school supply list items are located down the center of the back-to-school aisle, allowing families to quickly check these items off their list.

“We know our customers need to stretch their dollars as far as they can,” said Duncan Mac Naughton, Walmart’s chief merchandising officer. “We’re making it even easier and more affordable for them this back-to-school season with low prices on more items along with our ad match policy and a better shopping experience.”

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Rite Aid kicks off back-to-school deals

BY Alaric DeArment

CAMP HILL, Pa. — Rite Aid is offering specials on back-to-school items for the upcoming shopping season, the retail pharmacy chain said Monday.

The National Retail Federation predicted that the weak economy will drive many shoppers to seek items on sale, and 1-in-5 shoppers will look for items at the local drug store. Weekly specials will be featured in circulars during the season, and Rite Aid stores situated near college campuses will carry extra items for students living in dorm rooms.

“In response to today’s value-conscious consumer, we have greatly expanded our value programs in recent years,” Rite Aid SVP marketing John Learish said. “Back-to-school bargain hunters can use our sales circulars as a map and their Wellness+ customer loyalty card as a key to unlock the best back-to-school values at Rite Aid.”

Wellness+ members will be able to collect +UP Rewards for back-to-school purchases until July 30. For example, $1.98 for three 100-sheet Mead composition books will yield a $1 +UP Reward that can be used like cash on future purchases.

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Walgreens goes digital with online greeting card service

BY Michael Johnsen

VANCOUVER, British Columbia — PNI Digital Media on Monday announced an agreement with Walgreens to provide and operate an online stationery service for the Chicago-based pharmacy.

The service will allow Walgreens customers to create and customize unique cards, invitations and other printed material, including personalized photobooks and photo calendars, wedding invitations and business cards.

According to reports, the PNI Digital Media Platform reaches more than 14,000 retail locations around the world, 9,000 of which offer a one-hour pickup service.

PNI also is partnered with Costco, Sam’s Club, CVS/pharmacy, Walmart Canada, Tesco and Fred Meyer, among others.

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