Walmart, Kroger, Walgreens and CVS among those honored for inclusion
SOUTHPORT, Conn. — Walmart, Kroger, Target, Walgreens, Johnson & Johnson, Pfizer, Ahold USA, Cardinal Health and CVS Health were all named as top 50 U.S. corporations for inclusion by Omnikal (formerly Diversity Business). The Omni50 is a listing of the top 50 corporate and government buyers of products and services from an inclusive supply chain throughout the country.
Telecomm company AT&T ranked first on the list. Walmart placed second, Kroger came in eighth, Target placed No. 16, Walgreens came in at 24th, Johnson & Johnson was 28th, Pfizer placed 34th, Ahold USA came in at No. 40 and CVS Health placed 44th on the list.
“While other awards and ‘top’ lists crown companies for overall economic growth, returns to shareholders and similar metrics, the Omni50 is an indicator of which organizations provide the best and the most business awarded to diverse-owned companies,” Omnikal stated. “This, in turn, attracts more corporations, as they compete for market share in multicultural communities.”
Reuben Shaffer, Kroger's chief diversity officer said, “Across the Kroger family of companies, we are committed to creating business opportunities for women-and-minority-owned businesses,” said “We are especially honored by this recognition because it is directly selected by diversity business owners in the United States.”
The importance of inclusion of diverse suppliers and the need to reach an increasingly diverse consumer base will be the focus of Drug Store News and Mack Elevation’s third annual New General Market Summit, which will be held April 4 in Minneapolis. The exclusive thought-leadership platform will assemble several leading CPG organizations that passionately connect with today’s ever-changing, ever more diverse consumer.
Students honored in CVS-funded anti-smoking PSA contest
SACRAMENTO, Calif. — Student filmmakers from high schools and middle schools throughout California took home regional honors in the third-annual Anti-Tobacco Video Contest for the Public Service Announcements produced to raise awareness of the dangers of tobacco.
The contest was organized by Breathe California as part of a $100,000 grant from CVS Health. Middle- and high-school students from Los Angeles, Sacramento, San Jose and San Francisco were invited to submit a PSA video on their vision of the first tobacco-free generation.
Statewide winners will announced on Feb. 25 in Sacramento as part of the Breathe Youth Media Awards.
"The PSA videos are a great way for students to have conversations about the dangers of tobacco with their teachers and peers in their own words and to imagine what the first tobacco-free generation will look like," said Kori Titus, CEO, Breathe California of Sacramento-Emigrant Trails. "We are very grateful to CVS Health for their support and leadership in helping to deliver the first tobacco-free generation."
CVS Health’s support for Breathe California is part of its “Be The First” five-year, $50 million initiative to help deliver the first tobacco-free generation and extend the company’s commitment to helping people lead tobacco-free lives.
"Tobacco use, especially among our youth, is one of the most pressing public health issues that we face today," said Eileen Howard Boone, SVP of Corporate Social Responsibility and Philanthropy at CVS Health. "We're proud to support Breathe California whose mission is to promote a tobacco-free generation and we look forward to continuing our work with them to harness the passion of young people to make an impact on the issues they care about."
In addition to the PSA contest, the grant provided by CVS Health will help each of the Breathe chapters expand their youth prevention training and education programming.
Winning local PSAs can be viewed here:
CVS Health presents $50K Community Grant to Family Reach
BOSTON — CVS Health presented a $50,000 Community Grant to Family Reach, which will fund the Family Relief Direct Assistance Program at Cincinnati Children’s Hospital to provide financial support and education to families who have a child or young adult in active cancer treatment and experiencing financial hardship.
“As a pharmacy innovation company, we are committed to helping people on their path to better health. We are proud to support organizations that increase access to quality health care because we know their efforts are critical to delivering better community health,” said Eileen Howard Boone, SVP, Corporate Social Responsibility and Philanthropy, CVS Health. “We are pleased to support the work that Family Reach does in the community and we look forward to working with them to fulfill their program’s mission.”
According to Family Reach, which has helped families pay the everyday bills — rent, groceries, gas and more — that quickly become overwhelming in the face of treatment — cancer patients are 2.65 times more likely to go bankrupt than people without cancer. In addition, 46% of cancer patients cut back on basic necessities like food and clothing to pay for cancer care, with some skipping medication to save money.
“We see families lose everything because they miss work or lose their jobs altogether. They incur travel costs to and from the hospital and have countless expenses added to their daily budget. Families report having to choose putting gas in the car to access treatment over buying groceries or paying the utility bill,” said Carla Tardif, CEO of Family Reach. “We are honored to partner with CVS Health to bring support to the millions of families who are struggling financially simply because they are trying to care for themselves or a sick child.”
Since its launch in 2003, Family Reach has raised more than $16 million in support of more than 10,000 families across the United States. This fall, the organization joined former VP Joe Biden at the White House Cancer Moonshot Task Force release event, where they announced their new Financial Treatment Project.