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Walgreens’ in-store community rooms driving consultation opportunities

BY Michael Johnsen

GLENDALE, Ind. — Walgreens clinicians here took the initiative and fashioned a recurring "Weight Check Wednesdays" event to help educate new moms on baby care, the Indianopolis Star reported online Tuesday morning.

Walgreens pharmacist Amy Lenell in April repurposed a recently remodeled community room into a drop-in clinic for new moms, the Star reported. Both Lenell and Sarah Long, a lactation consultant, provide consultation opportunities for moms.

The positive feedback has caught the attention back at corporate. "We want to see how it goes at this location," Vivika Panagiotakakos, Walgreens spokeswoman, told the Indianapolis daily. "The whole purpose of these rooms is focused on helping customers live well, stay well and get well."

In addition to checking baby weight, the pharmacists provide counseling on breast-feeding and proper nutrition.

To check out the full report, click here.

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Rite Aid offers expanded vaccination options to W.Va. customers

BY Alaric DeArment

CAMP HILL, Pa. — Rite Aid is expanding the range of vaccines that customers can get at its stores in West Virginia following rules recently enacted by state regulators, the retail pharmacy chain said Tuesday.

Under the new regulations adopted by the state pharmacy, medicine and osteopathy boards, pharmacists now can vaccinate adult patients against hepatitis A, hepatitis B, tetanus, diphtheria, whooping cough, shingles, flu and pneumonia.

"Thanks to the new regulations, it’s easier than ever for West Virginians in both rural and urban communities to protect themselves against a wide range of diseases," Rite Aid regional VP pharmacy Bill Cropper said.

 


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Hanes underwear gets the Tagless treatment

BY Allison Cerra

WINSTON-SALEM, N.C. — Hanes is bringing its Tagless concept to its men’s underwear bottoms.

A decade after introducing its Tagless undershirts, the brand said the introduction of its Tagless briefs, boxers and boxer briefs are designed to address the unmet needs voiced by male consumers and underscores the brand’s continued commitment to ensure the ultimate in comfort with each new product innovation.

As part of the launch, Hanes has debuted a new marketing campaign to support the new Tagless underwear, including new television advertising spots on high-profile entertainment and sports programming.

"As a brand, our mission is to deliver consumer-driven product innovations for superior comfort with enhanced fit," Hanes chief branding officer Sidney Falken said. "Tags continue to be a significant irritant for our consumers, so we sought to address this issue across all of our styles of men’s underwear bottoms. We consider ourselves to be comfort innovators and we strive to deliver both physical and emotional comfort with all of our products. Our ultimate goal is perfect comfort, without a distracting tag."

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