CENTER STORE

Walgreens gives Los Angeles a taste of what’s to come with store No. 8,000

BY Michael Johnsen

DEERFIELD, Ill. — Walgreens late Tuesday announced a mobile tasting tour across Los Angeles in advance of its latest flagship store opening Dec. 1. The Walgreens "Up Market: Fresh" experience will be brought to consumers via a custom-made, 40-foot bus that will visit various Los Angeles locations through Dec. 5. The "Up Market: Fresh" bus’ daily location and featured sample menu items are shared via Twitter @upmarketfresh.

"Several innovations are making Walgreens the first choice for health and daily living throughout neighborhoods nationwide. Our fresh food offerings provide customers with easier access to a greater selection of fresh foods and beverages," stated Joe Magnacca, president of daily living products and solutions for Walgreens. 

Free tastings include samples of nutritious, fresh-made juices made from a combination of fresh fruits and vegetables; a featured smoothie Raspberry Dream, which is blended fresh from raspberries, strawberries, bananas and apple cider; two premium, low-fat frozen yogurts alongside a selection of eight toppings; and free samples of a selection of coffees brewed using the same fresh roasts and barista quality techniques showcased at Walgreens.

Walgreens "Up Market: Fresh" experience will provide free tastes to Los Angeles residents and visitors to commemorate the grand opening of its latest flagship store and 8,000th location at Sunset Boulevard and Vine Street in Hollywood.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?
CENTER STORE

Hostess Brands to close down, sell assets

BY Alaric DeArment

IRVING, Texas — Hostess Brands, the maker of Twinkies and Ho Ho’s, is closing down amid a union strike that the company said forced it to halt operations.

The snack food manufacturer announced Friday that it had filed for permission from the U.S. Bankruptcy Court to close its business and sell its assets after a nationwide strike by the Bakery, Confectionary, Tobacco Workers and Grain Millers International Union "crippled" its ability to produce and deliver products. In September, the BCTGM rejected a final offer from the company that was designed so it could attract new financing and emerge from chapter 11 bankruptcy protection. The offer to the union included wage, benefit and work rule concessions, but also gave the company’s 12 unions a 25% ownership stake in the company, board representation and $100 million in reorganized company debt.

The company closed three plants on Nov. 12, and on Nov. 14, it announced it would be forced to liquidate if it couldn’t get enough employees back to restore normal operations by the end of the day Thursday. Bakery operations have been suspended at all the company’s plants, and it plans to lay off most of its 18,500 workers, though the company said it would continue delivering products and selling already produced goods through its retail stores for several days. The company will close 33 bakeries, 565 distribution centers, 5,500 delivery routes and 570 outlet stores.

The company plans to sell its baking and distribution facilities, as well as brands such as Hostess, Drakes and Dolly Madison, which make products like Twinkies, CupCakes, Ding Dongs, Ho Ho’s, Sno Balls and Donettes, as well as brad products like Wonder, Nature’s Pride, Beefsteak and others.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?
CENTER STORE

Nurish Brands introduces ‘natural’ energy drink alternative Feel Natural Energy

BY Michael Johnsen

CHICAGO — Nurish Brands on Thursday launched Feel Natural Energy, a new energy drink available in Rexam 10.5-oz. Sleek cans.

"Feel is an altogether different kind of energy drink," stated Brian Turner, president and CEO of Nurish Brands. "We developed Feel from the ground up to satisfy the demands of health-aware, active individuals — individuals who won’t go anywhere near mainstream energy drinks," he said. "There’s undoubtedly a significant ‘need state’ for caffeine, yet more and more consumers desire a caffeinated alternative that makes them feel like they’re doing something good for themselves. Feel is a great-tasting energy beverage that’s naturally low in calories and confers ‘real’ nutritional benefits."

The lightly carbonated, naturally sweetened drink boasts just 15 calories and contains no artificial flavors, colors or preservatives, the company announced. Feel is available in three flavors: raspberry lemonade, wild berry and mango passionfruit.

Each serving provides a full day’s supply of vitamin C, along with essential nutrients like calcium and vitamin D and 85 mg of naturally occurring caffeine. 

Feel Natural Energy recently received the Bronze Medal for the energy drink category in Beverage World Magazine’s 2012 global packaging designs awards.

Feel Natural Energy is currently available at select retailers in Michigan, with plans for continued expansion throughout the Midwest, including Chicago.   

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?