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Walgreens expands Healthcare Clinic into Dallas-Fort Worth market

BY Michael Johnsen

DEERFIELD, Ill. — Walgreens on Wednesday announced it is expanding its Healthcare Clinic retail locations with entry into the Dallas-Fort Worth market. The company plans to bring 13 Healthcare Clinic at select Walgreens locations to the Dallas Metroplex by the end of 2014. The first clinic opened July 28 in Southlake.
 
“Our expansion into Dallas-Fort Worth reflects our continued effort to enhance access to high quality, affordable care and wellbeing services in our communities,” stated Suzanne Hansen, Walgreens group VP Healthcare Clinic. “There is an ever-increasing demand for health care resources in today’s environment. With our track record of success and a longtime presence in the Houston market, we’re confident Healthcare Clinic nurse practitioners can play an important role in working collaboratively with other providers in the community, and providing personalized care to help more people get, stay and live well.”
 
There are currently 15 Healthcare Clinic at select Walgreens locations in the Houston area, with plans to add an additional 14 Healthcare Clinics in the market this year. Nationwide, there are more than 400 Healthcare Clinics across 23 states and Washington, D.C.
 
A recent Walgreens study found that retail clinics play an increasingly important role for healthcare delivery across the United States, as patients are relying more frequently on nurse practitioners at retail clinics to provide chronic and preventive health services. Specifically, the study found the percentage of visits to Healthcare Clinic locations for preventive services, screening and chronic visit utilization (combined) increased from 4% in 2007 to 17% in 2013. Furthermore, return patient visits to Healthcare Clinic climbed from 15% in 2007, to more than 50% in both 2012 and 2013.
 

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CVS/pharmacy, Boys & Girls Clubs of America partner for Great Futures Campaign

BY Antoinette Alexander

WOONSOCKET, R.I. — CVS/pharmacy has unveiled a cause marketing campaign to support Boys & Girls Clubs of America's Great Futures Campaign, a new initiative to raise awareness about the critical role of out-of-school time and empower the next generation of youth on their path to a great future.
 
"CVS Caremark and Boys & Girls Clubs of America share a commitment to helping all kids on their path to better health," stated Eileen Howard Boone, SVP of corporate social responsibility and philanthropy at CVS Caremark. "Through support of the Great Futures Campaign, CVS Caremark and our customers will help ensure that youth nationwide have a safe and nurturing environment where they can reach their full potential."

Now through Aug. 23, CVS/pharmacy will donate 1% of purchases of select Back to School products, up to $125,000, in support of the Great Futures Campaign.

When school ends at 3 p.m. each day, 15 million kids in America have nowhere to go. Without a structured schedule after school, kids are left unguided, unsupervised, and potentially unsafe. They are more prone to violence, childhood obesity, and dropping out of high school. The Great Futures Campaign aims to open more doors for America's kids and encourage them to learn, inspire them to lead, and motivate them to be healthy.

"We're thrilled to partner with CVS Caremark in support of the Great Futures Campaign," said Julie Teer, SVP of resource development at Boys & Girls Clubs of America. "Together, we will help raise awareness of the challenges that today's youth face and also highlight the important role out-of-school time plays in a child's life."

CVS/pharmacy customers can support the Great Futures Campaign when they visit their local CVS/pharmacy store and purchase Back to School essentials. This partnership aligns with the mission of the CVS Caremark All Kids Can philanthropic program, which was created to help kids to be the best that they can be. Through All Kids Can, the company is committed to supporting nonprofit organizations like Boys & Girls Clubs of America that provide local communities with programs and services focused on helping children succeed in life.
 

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Target Canada unveils initiatives to enhance operations

BY Antoinette Alexander

MISSISSAUGA, Ontario — On the heels of some leadership changes and a review of its Canadian operations, Target Canada has announced several initiatives aimed at improving its business performance and to better deliver the Target brand experience to Canadian guests.

“We’ve been listening to our guests and taking a hard look at where we need to improve,” stated Mark Schindele, president, Target Canada. “We’ve uncovered the root cause of some of our challenges and are focused on three main areas: improving in-stocks, sharpening our pricing strategy and enhancing our merchandise assortment.”

In addition to Schindele, John Butcher, SVP of merchandising, and Janna Adair-Potts, SVP of stores and distribution, recently joined the leadership team. Target’s search for a non-executive chair with deep Canadian experience is ongoing, the company stated.

Among the announcements, Target unveiled a number of merchandise initiatives, including a long-term partnership with celebrity designer Sarah Richardson, set to launch next year.

Target’s partnership with Richardson will bring her combination of colors and patterns to a new line of home décor beginning in fall 2015, only at Target Canada.

Target Canada also announced a number of additional merchandise improvements, responding to guest reaction and requests, including:
• Partnering with Roots to extend the exclusive Beaver Canoe assortment, with expanded home décor, and the addition of new apparel like sleepwear and slippers coming this fall.
• In apparel, expanding the maternity assortment by 50% in September.  In addition, Nick & Nora, the U.S. women’s fashion line, will be available in Target Canada stores next year. The previously announced Altuzarra for Target designer collaboration launches Sept. 14. Also, early next year a plus size line will be introduced.
• Expanded cosmetic lineups, through an exclusive partnership with e.l.f. and the addition of an “e.l.f. essential” line, as well as tripling the space allotted for the NYX line in October.
• In September, Target Canada is launching an exclusive brand of household cleaners called Better Life, as well as the exclusive eco-friendly line Ecover from Europe.
• In home, the launch of the exclusive line of appliances called French Bull. In addition, this fall Target Canada will also be bringing to stores a new range of small appliance brands some of which have been previously unavailable in mass retail.
• Overall, between now and Christmas, Target will be bringing more than 30,000 new items to its assortment, from the upcoming Halloween and Holiday assortments, to fall apparel.

In response to guest feedback, Target Canada also announced a new price match policy, which includes:
• Price matching for any local competitor’s flyer or weekly ad (print or online), and price matching for select online retailers, including Amazon.ca, Walmart.ca, Bestbuy.ca, Toysrus.ca, Babiesrus.ca, CanadianTire.ca, Futureshop.ca and Sears.ca.
• Guests can now use popular apps, such as reebee and flipp to price match, instead of bringing a printed flyer.
• Price match can now be completed at the register instead of guest service.

Target Canada has also added about 1,000 additional items to its roster of 20,000 items that are regularly shopped, to compare prices with its largest competitors.

“If we see a like item priced higher at Target, we’ll lower it,” added Schindele. “And with the addition of our price match guarantee, and 5% off every purchase with a REDcard, guests should be confident they’re getting the best price at Target.”

In addition, Target Canada has undertaken a variety of initiatives to address in-stock issues, including:
• A physical count of inventory at all stores, resulting in a reset of systems, and more accurate ordering and shipping data.
• Better forecasting and allocation of product based on sales history and promotional plans to ensure the right amount of product is in the right place at the right time.
• Adjusting delivery schedules so stores receive merchandise more frequently.
• Providing new training and processes to headquarters and in-store teams to create good routines and engaging store team members.
 

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