BEAUTY CARE

Valeant to buy Coria Labs for $95 million

BY Antoinette Alexander

FORT WORTH, Texas DFB Pharmaceuticals has agreed to sell its Coria Labs dermatology division to Valeant Pharmaceuticals International for $95 million.

The acquisition will add to Valeant’s portfolio several products including the CeraVe skin care line; Cloderm Cream for dermatoses; Akne-Mycin and Altralin for acne; and Tetrix, which is a treatment for hand dermatitis that is expected to launch later this year. In addition, Coria has several products under development, including line extensions for the CeraVe brand product line.

“This merger is an exciting milestone in the evolution of the Coria business,” stated H. Paul Dorman, chairman and chief executive officer of DFB Pharmaceuticals. “Valeant has a commitment to the development and growth of its dermatology business, making it the ideal fit for Coria and its talented workforce here in Fort Worth as well as the field based sales representatives across the country. We see the combination of Coria and Valeant’s financial strength as a way to maximize the past success of Coria and provide and outstanding platform to create a leading dermatology franchise.”

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Merlot introduces Merlot Divine fragrance

BY Antoinette Alexander

Merlot Skin Care has expanded its portfolio with the launch of the new Merlot Divine fragrance.

Inspired by the fruits of the vine, the fragrance bursts with citrus followed by a floral bouquet and tops notes give way to a woodsy musk.

“Merlot Divine is clean and light, making the wearer feel energetic and refreshed,” stated Wayne Beckley, founder of Merlot Skin Care. “The fragrance stays true to the Merlot Moisturizer, capturing the revitalizing feel of the moisturizer in a scent.”

Merlot Divine is packaged in a tall glass bottle that can be reused as a single-bloom vase.

The Merlot Skin Care line includes 16 natural grape seed-based face and body products.

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Yesod debuts men’s and women’s fragrances

BY Antoinette Alexander

UNION, N.J. Global Reach Enterprises chief executive officer, Susan Roth, has announced the launch of the new Yesod perfume and skin care products.

Promoted as the lost fragrance from the Garden of Eden, the line includes a woman and man’s perfume in varied sizes, and perfumed shower gel, body lotion, bath oil, bar soap and scented candle.

The Yesod line has already hit the market in Europe, New Zealand, Israel and Norway and officially launched in the United States at the HBA trade show held this month in Manhattan. Yesod products are expected to be available in stores throughout the United States by early 2009.

The name, “Yesod,” which Roth trademarked for the perfume, alludes to the verse in the Bible, from the Book of Genesis, which states, “A River went forth from Eden to water the Garden to join Man and Woman.” Roth stated that her intention in creating Yesod was to bring one’s spirit, soul and body into harmonic oneness; hence the tag line: “Scent for the Soul.”

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