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Tuberous Sclerosis Alliance to honor CVS Health’s Helena Foulkes

BY Antoinette Alexander

SILVER SPRING, Md. — The Tuberous Sclerosis Alliance will honor Helena Foulkes, president of CVS/pharmacy and EVP of CVS Health, at the organization's 14th Annual Comedy for a Cure in April.

The event will take place on April 12 at the Globe Theater in Universal City, Calif. Over the past 13 years, this event has raised nearly $4 million to support TS Alliance research efforts and support programs for people with tuberous sclerosis complex.

CVS Health first got involved in Comedy for a Cure in 2005 and has continued to support the event through generous sponsorships.

"Helena has served on the honorary committee of Comedy for a Cure since 2012 and has been instrumental in TS Alliance government advocacy efforts by garnering Congressional support for the appropriation for TSC research in the Congressionally Directed Medical Research Program budget," stated Kari Luther Rosbeck, TS Alliance president and CEO.

In addition, since FDA approval of Sabril (vigabatrin) in 2009, CVS Health has served as one-of-four specialty pharmacies that distribute the medication based on very strict safety requirements.

"Under Helena's leadership, CVS Health has gone above and beyond to ensure the needs of children and adults with TSC are met through timely medication delivery and by working tirelessly with the TSC community and insurance companies to mediate any issues with coverage," Rosbeck stated.

TSC is a multisystem genetic disorder that causes tumors to form in vital organs, primarily the brain, heart, eyes, kidneys, lungs and skin. It is also the leading genetic cause of both autism and epilepsy. Approximately 50,000 people in the United States suffer from the disease, and it has an estimated incidence of one in 6,000 live births. More than 1 million people worldwide have TSC.

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Former Walgreen exec joins Roundy’s board

BY Mike Troy

NEW YORK — BizHive CEO Kim Feil is bringing her retail marketing knowledge to the board of regional supermarket operator Roundy’s.

The publicly held operator of 149 stores in Wisconsin and Illinois said Feil brings to its board proven retail marketing experience and a keen understanding of consumer insights, marketing strategy and change management.

Feil currently serves as CEO of bizHive, an online solutions hub focused on the marketing, advertising and media needs of small businesses. However, she best known in the retail industry for her time spent in the chief marketing officer role at OfficeMax, Walgreen and Sara Lee North America. Prior to her tenure at Sara Lee, Feil was the senior marketing officer at Kimberly-Clark Corporation.

“We are pleased to welcome Kim to the board of directors. The addition of Ms. Feil further strengthens our board. We will benefit from her management expertise and retail experience and I look forward to working with Kim," said Robert A. Mariano, chairman, president and CEO of Roundy’s. Roundy’s also announced the appointment of Gregory P. Josefowicz as lead director. Josefowicz joined the board in 2012 and will also chair the nominating and corporate governance committee.

Roundy’s operates stores under the banners of Pick ’n Save, Copps, Metro Market and Mariano’s and generates annual sales of about $4 billion.

 

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Menasha, Shelfbucks to demonstrate beacon-based POP ‘Smart Displays’ at GlobalShop 2015

BY Antoinette Alexander

NEENAH, Wis. — Menasha and Shelfbucks will showcase their in-store shopper measurement and engagement platform at GlobalShop 2015 in Las Vegas on March 24 to 26.

The companies will demonstrate retail’s first beacon-based POP “Smart Display” customer engagement platform set to go live in hundreds of stores across the country this year.

“The addition of Shelfbucks technology to POP displays instantly provides CPG manufacturers and retailers with access to millions of new data points for measuring the impact of merchandising on local, regional and national levels, as well as historically unavailable indicators for determining merchandising performance,” stated Will Phillips, director of retail insights and innovation for Menasha Packaging.  “And because we can now provide near real-time performance insights, brands and retailers can rapidly adjust in-store campaigns based on timely information on shopper behavior.”

Erik McMillan, CEO of Austin-based Shelfbucks, added, “Our partnership with Menasha has given us an incredible edge in retail customer engagement by setting new standards for how retailers and CPGs engage with customers while maximizing in-store sales opportunities.” “Having access to thousands of CPG retailers will give us tremendous insight into the ways customers interact within the store setting and allow us to redefine the in-store marketing experience.”

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