‘Top Chef Canada’ host Lisa Ray named Pantene Beautiful Lengths ambassador in Canada
TORONTO — Procter & Gamble’s hair care brand Pantene has announced that Canadian actress, philanthropist and star Lisa Ray is the new Pantene Beautiful Lengths ambassador in Canada; who will encourage Canadians to grow and share their hair for cancer.
Since 2008, Pantene Beautiful Lengths has inspired Canadians to grow, cut and donate their healthy-looking hair to provide real-hair wigs for women who have lost their hair due to cancer treatments — at no cost.
Ray, an award-winning actress and performer, has starred in Canada’s Oscar-nominated film, “Water,” among other credits and is currently the host of Food Network Canada’s series, “Top Chef Canada.”
“Lisa is a perfect fit for the Pantene Beautiful Lengths Program,” stated Esther Benzie, associate marketing director of hair care at Procter & Gamble in Canada. “Having experienced hair loss due to cancer treatment first-hand, Lisa can relate to the importance of this program in helping women regain their dignity and sense of self.”
To date, Pantene Beautiful Lengths has recevied more than 40,000 hair donations in Canada from men, women and children. The Canadian Cancer Society distributes the free wigs through their nationwide network of wig banks.
Aside from donating hair, there are other ways for Canadians to get involved and support the program:
From every purchase of a Pantene Beautiful Lengths product, one Canadian dollar will go to the Canadian Cancer Society;
For every new “like” on the Pantene Canada Facebook page, Pantene will donate one Canadian dollar to the Canadian Cancer Society; and
Make a donation to the Canadian Cancer Society at Cancer.ca/pantene.
Vichy Laboratoires launches three new skin care products in October
NEW YORK — Vichy Laboratoires has announced three new launches for October: Normaderm Total Mat, ProEven All-in-One Flawless Mineral BB Cream and ProEven Daily Eye Corrector.
Normaderm Total Mat
According to the beauty brand, 35% of the U.S. population has oily skin. In response, Vichy has created a moisturizer to target all causes of shine — even sweat — for an eight-hour clean skin feeling. Enter Normaderm Total Mat.
The new Normaderm Total Mat is designed to produce an immediate and lasting matte effect by absorbing excess sebum and sweat on the skin. It contains salicylic acid in a 0.5% concentration as an exfoliating agent. Normaderm helps to unclog pores and clear imperfections. Perlite, an anti-humidity ingredient, absorbs up to three times its weight in water and is five times more absorbing than talc, a common absorbing ingredient, the company stated. In addition, the polytrap micro-powder has a “blotting paper effect” that absorbs excess sebum.
Normaderm Total Mat has a retail price of $24.50 and launches in October at select CVS/pharmacy, Duane Reade, Walgreens and Ulta stores, as well as online at VichyUSA.com.
ProEven All-in-One Flawless Mineral BB Cream
The new ProEven All-in-One Flawless Mineral BB Cream comes in medium and light shades. It is designed to even tone, conceal dark spots and imperfections, hydrate and protect skin. It contain purity pigments for natural coverage and vitamins Cg + E for their antioxidant properties to help protect against environmental damage. The hyaluronic acid is known for its hydrating and plumping properties and there’s titanium dioxide + octinoxate to provide SPF 20 broad-spectrum UV protection.
The new ProEven Mineral BB Creams has a retail price of $32.50 and launches in October at select CVS/pharmacy locations and online at VichyUSA.com.
ProEven Daily Eye Corrector
The new ProEven Daily Eye Corrector targets all signs of dark circles and uneven tone while addressing excess melanin at the skin surface for a more unified and rejuvenated appearance. It has a combination of ceramide bright, caffeine to improve microcirculation and vitamin B3 to target dark circles, spots and uneven skin tone around the eye contours.
ProEven Daily Eye Corrector has a price of $39.50 and launches in October 2012 at select CVS/pharmacy, Duane Reade, Walgreens and Ulta stores, as well as online at VichyUSA.com.
Study: Lilly, BI drug lowers blood sugar in elderly Type 2 diabetes, adult diabetic nephropathy patients
INDIANAPOLIS — A drug marketed by Boehringer Ingelheim Pharmaceuticals and Eli Lilly reduced blood sugar in elderly patients with Type 2 diabetes and in adults with diabetic nephropathy, according to results of three studies presented at a diabetes meeting in Berlin.
The drug makers presented data from three pooled analyses of Tradjenta (linagliptin) at the 48th annual meeting of the European Association for the Study of Diabetes. The studies found Tradjenta effective when used alone or combined with other therapies in lowering hemoglobin A1C. Data from a fourth study found that compared with placebo, adding the drug to a stable dose of basal insulin improved blood-glucose control over 52 weeks without an additional risk of abnormally low blood sugar, known as hypoglycemia, or weight gain.
"We are committed to developing and providing therapeutic solutions, such as linagliptin, for adult patients with Type 2 diabetes," Boehringer Ingelheim VP metabolic-clinical development and medical affairs Christophe Arbet-Engels said. "We look forward to continuing our ongoing clinical trial program to assess how linagliptin may address the various needs of these patients."