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Tone teams up with singer Kellie Pickler, introduces new Fruit Peel body wash

BY Antoinette Alexander

SCOTTSDALE, Ariz. — Henkel’s Tone brand is promoting the introduction of its Tone Fruit Peel body wash by partnering with country singer Kellie Pickler.

The Tone Turn it Up! series provides exclusive access to Pickler while she is on tour for her current album, "100 Proof," and also invites consumers to keep up with Pickler via Facebook through personal blog posts and a live Facebook chat. Fans also will have the chance to participate in contest giveaways, including a grand prize of an all-expenses-paid trip to Nashville to meet the country singer.

The Tone Turn it Up! series is timed this summer for the introduction of Tone Fruit Peel body wash with alpha-hydroxy fruit acids. Tone Fruit Peel body wash combines a blend of citrus, kiwi and apple essences to wash away dull skin and bring out a natural glow.

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Gillette, athlete Tyson Gay to donate $25,000 to Lafayette High School

BY Antoinette Alexander

BOSTON — Gillette has teamed up with three-time World Champion and 100-meter American Record Holder Tyson Gay to donate $25,000 to Lafayette High School in Lexington, Ky. — the same high school that gave Tyson his start in his track career — as part of its “Get Started” campaign.

Through the “Get Started” campaign, Gillette has partnered with 25 global ambassadors from around the world to help them give back to their respective organizations and communities where they received their start in athletics, and in life. In addition to Gay, Gillette also is working with such athletes as Ryan Lochte (USA, swimming); Roger Federer (Switzerland, tennis); Sir Chris Hoy (Great Britain, cycling); and Rudy Fernandez (Spain, basketball).

With the donation, Lafayette High School plans to upgrade a majority of its track and field equipment, including purchasing such items as new starting blocks for the track and new uniforms for the students. In addition, the school is looking into hosting a major track invitational meet in the next year.

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AAFES launches 7UP Harley-Davidson Sweepstakes

BY Allison Cerra

DALLAS — The Army and Air Force Exchange Service is offering shoppers a chance to win a new Harley-Davidson motorcycle.

From June 15 to 28, military shoppers can visit their local AAFES and enter to win in the 7UP Harley-Davidson Sweepstakes. One lcustomer will win a 2012 Harley-Davidson Sportster Forty-Eight, valued at $11,000. Entry is limited to shoppers ages 18 years and older who have a valid driver’s license.

"We expect this contest will get shoppers’ ‘motors running,’ so anyone interested in winning should get in gear and take a ride to their nearest Exchange," AAFES chief of staff Col. Thomas Ockenfels said.

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