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Teva announces availability of bioequivalent to osteoporosis treatment Evista

BY Michael Johnsen

JERUSALEM — Teva Pharmaceuticals on Tuesday announced the introduction and availability of Raloxifene hydrochloride tablets, USP. This product is AB rated and bioequivalent to Evista tablets.  

Raloxifene hydrochloride tablets, USP are indicated for the treatment and prevention of osteoporosis in postmenopausal women. 

Teva was first to file, making the product eligible for 180 days of marketing exclusivity.

Evista 60 mg Tablets marketed by Eli Lilly and Co., had annual sales of approximately $824 million in the United States, according to IMS data as of December 2013.

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New children’s daily use hair care line focuses on lice prevention

BY Antoinette Alexander

EAST MEADOW, N.Y. — Innovative Products has announced the launch of Gotcha Covered, a line of children’s daily use hair care products for head lice prevention.

Gotcha Covered offers a shampoo, conditioner, styling gel and leave-in detangler, as well as a surface spray, that parents can use on their children’s scalp and items they frequently touch and share before they ever get head lice.

“Head lice are a growing problem for children of all ages and economic classes that need attention from diligent mothers and fathers,” stated company spokeswoman Jane Marks. “What used to be thought of as something only effecting school-age children 3 years to 12 years old is now growing to include teenagers because of selfies and other activities putting children closely together.”

Gotcha Covered, created primarily for children, is mild enough for daily use. The company stated that it is pediatrician-approved, lab-tested for efficacy and parben/sulfate free. The suggested retail price is $9.99.

 

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SnoozeShade nabs Cribsie Award

BY Ryan Chavis

SANTA MARIA, Calif. — Prince Lionheart announced that SnoozeShade, one of the newest additions to its line of products, is the recipient of the 2014 Cribsie "New Arrival" Award. The Cribsie Awards recognize the best products, services and websites for babies.

The SnoozeShade provides babies and young children with a restful environment when they’re away from home or during the bright summer months. SnoozeShade, available for strollers and car seats, allow babies to rest while blocking out sun rays, inclement weather and pests.

 

SnoozeShade was a huge success in the United Kingdom before enjoying similar popularity here in the United States, the company said. SnoozeShade for strollers is available for $60 and fits all three- to -four wheeled single strollers and joggers. SnoozeShade for car seats comes with a price of $40 and is designed for all infant car seats with a rigid carry handle.

When the SnoozeShade isn’t in use, it folds into a size that fits into a purse or diaper bag. A storage bag is included. Consumers can visit Prince Lionheart’s website for ordering information.

 

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