Target names Gomez EVP and chief marketing officer
MINNEAPOLIS — Target promoted Rick Gomez to EVP and chief marketing officer, effective Jan. 29.
In this role, Gomez will be responsible for furthering Target’s brand positioning and leading the integration of all marketing programs. He will oversee marketing and media strategy, creative, marketing communications, guest research, loyalty, corporate communications and corporate social responsibility efforts.
He will report to Target Chairman and CEO, Brian Cornell, and serve as a member of Target’s Leadership Team.
“Rick has a deep understanding of the retail marketplace and brings an analytical, strategic and collaborative approach to the work he leads to reach our guests and drive the business. As our new chief marketing officer, Rick will build on Target’s history of world-class marketing to drive traffic, sales, guest loyalty and brand equity during a time of rapid retail change. Rick is a very talented marketer whose leadership will be critical as we continue to refine our marketing efforts and reach our guests in new, relevant ways,” said Cornell.
Since joining Target in 2013, Gomez’ has been instrumental in driving growth in Target’s signature categories of baby, kids, style and wellness.
Prior to joining Target, Gomez held several roles at PepsiCo, Quaker Oats and MillerCoors, where he focused on integrated marketing, brand building and customer engagement.
“Target has long been known for our unforgettable marketing and we are fortunate to be considered one of the world’s most iconic brands,” said Gomez. “I’m incredibly proud and humbled to lead Target’s marketing team as we continue to sharpen our capabilities, cater to our guests, and most importantly, drive growth for Target.”
Is today the day the Walgreens, Rite Aid deal is approved?
NEW YORK — Is today the day? The much anticipated approval for the Walgreens/Rite Aid merger, through which Walgreens has proposed to pay $9.4 billion for the acquisition of Rite Aid's 4,547 stores in an effort to bolster its national footprint, did not happen by Friday morning as many had speculated.
Now there is a new countdown clock — the deal is set to expire Jan. 27 if not approved before that time.
It turns out DSN readers were right. While four-in-10 thought it would happen before Inauguration Day, there were 59% who believed the decision the Walgreens/Rite Aid deal would not be approved before Donald Trump is sworn in as the 45th U.S president. And it's not going to actually happen on Inauguration Day because government offices in the District of Columbia are closed on Friday, FTC officials told DSN.
"[The decision] won’t happen [on Inauguration Day]," confirmed Betsy Lordan, senior public affairs specialist for the Federal Trade Commission in an email to DSN. "More generally, however, we do not confirm or comment on merger investigations until/unless we are announcing legal action such as a complaint or (in some cases) a complaint and proposed settlement."
Breaking down the numbers in DSN's Walgerens/Rite Aid poll, out of the 249 readers who believed the decision would come after Inauguration Day 55.8% still think it's going to happen and 44.2% believe it won't.
Many hold to the belief that a Federal Trade Commission operating under a Republican administration will be "big-business" friendly and therefore more likely to approve the deal. In an early December research note published the week before the announcement that Fred's would acquire 865 divested Rite Aid stores, Leerink managing director David Larsen wrote, "With Trump as President we believe the FTC will be more willing to work with Walgreens Boots Alliance and potential buyers of Rite Aid stores in order to allow the transaction to close."
But that's not necessarily the case, cautioned Scott Mushkin, managing director and senior retail analyst for Wolfe Research, especially given the nonconformist stance President Trump has taken on many issues. "The historical context here doesn't matter because Trump has shown himself to be somewhat anti-merger," he told DSN. "He's going to look at it more on the merit [of the deal]," he said. "While we continue to view the transaction as a major win for Walgreens Boots Alliance shareholders, we also continue to have some doubts that the transaction will be approved."
So what happened? Why wasn't the deal approved before Jan. 20?
Anaylsts who follow Walgreens Boots Alliance speculate that discussion around rationalizing the Rite Aid store base post merger may have given regulators pause. "We were surprised to hear Walgreens Boots Alliance mention that store base rationalization may be a potential post-acquisition strategy given that that acquisition is still undergoing FTC review," commented Barclays analyst Eric Percher. Percher noted, however, Walgreens Boots Alliance CEO Stefano Pessina is still very bullish on the deal. "Management is very confident of FTC approval," Percher wrote, noting that Pessina acknowledged there is no "Plan B" necessarily should the deal fall through.
ShopRite offers free health-and-wellness offerings
KEASBEY, N.J. — ShopRite is introducing a variety of health and wellness offerings for its supermarket customers throughout 2017.
These services include:
Free Eat Well, Be Happy Weight Management Classes — This six-week class teaches portion control, label reading, better-for-you cooking techniques and lifestyle maintenance.
Free Diabetes Classes — Runs throughout the year and features one-hour long sessions focusing on several aspects of diabetes. Held in partnership with ShopRite Pharmacy.
Free In-Store Dietitian Services — ShopRite offers free one-on-one counseling, store tours and year-round events held by its team of over 130 Registered Dietitians.
Free Cholesterol and Diabetes Screenings — ShopRite stores conduct annual free cholesterol and diabetes screenings for customers, the first screening is set to take place in February.
Culinary Workshop Classes — Select ShopRite stores offer monthly culinary workshops for both kids and adults looking to sample new recipes while having fun and learning new cooking techniques taught by professional chefs.
Dates and times of these events vary by store.
“We’re excited to offer these programs to our shoppers, our associates and our local communities,” said Natalie Menza-Crowe, MS, RD, director of ShopRite’s Health and Wellness department. “We want our customers to know that we’re committed to helping them accomplish their individual health and wellness goals, and we’re going to be with them every step of the way.”
The supermarket retailer added it is putting forth this effort to reflect an increasing amount of Americans who say they are committed to leading a healthier lifestyle.
“Our programs are designed to educate, inform and inspire our shoppers to live their best lives,” said Menza-Crowe. “We’ve brought together our team of in-store dietitians, chefs and pharmacists to create a comprehensive assortment of health and wellness services, and we’re proud to offer them to our customers.”
ShopRite, a registered trademark of Wakefern Food, has more than 270 locations in New Jersey, New York, Pennsylvania, Connecticut, Delaware and Maryland.