BEAUTY CARE

Sunstar Americas expands flossers portfolio for Gum brand

BY Antoinette Alexander

CHICAGO — Sunstar Americas announced the recent introduction of its newest entries into the flosser category: Gum Eez-Thru flossers with vitamin E and fluoride, and Gum Eez-Thru mint flossers in a new value size.

"As one of the leading flosser brands, Gum is always working to create unique products that provide additional oral health benefits to satisfy this growing consumer demand," Sunstar Americas senior marketing manager Nikki Lockett said. "Research has shown that consumers want their flosser products to do more than simply remove food between teeth; they [also] want added benefits at a great value."

Citing Nielsen data ended March 12, the company stated that the flosser category currently drives $55 million in annual sales, up $6 million, or 12%, from last year.

Providing multiple benefits in a one-step process is one of the many aspects that makes Gum products convenient, according to the manufacturer. Gum brand’s specialized flosser line promises to provide multiple product designs to meet consumers’ specific needs, such as hard-to-reach back teeth.

Gum Eez-Thru Flossers with vitamin E and fluoride come in a package of 90 and feature an icy mint flavor. The original Gum Eez-Thru mint flossers are now available in a new 150-count size to offer consumers greater value.

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BEAUTY CARE

Arizona Sunwash introduces Solise

BY Antoinette Alexander

PHOENIX — Arizona Sunwash has announced the launch of Solise, which it is positioning as the world’s first body wash and hand wash that combines cleansing with long-lasting UVA/UVB SPF 15 sunscreen.

"Our unique formula employs natural soy emollients to bind the sunscreen with the body’s natural oils. You simply lather, rinse and towel-dry as usual for full SPF 15 protection. Solise leaves your skin soft and smooth without the greasy residue typical of most sunscreens," said Michael Doyle, partner of Arizona Sunwash and creator of Solise’s emulsion formula.

Solise has received the Skin Cancer Foundation’s seal of recommendation. To earn the seal, a manufacturer must provide scientific data showing that its product sufficiently and safely aids in the prevention of sun-induced damage to the skin and verifies the SPF claim.

All Solise skin care washes are tested according to Food and Drug Administration guidelines, are noncomedogenic, not tested on animals and made in the United States, the company stated.

Solise body wash and Solise hand wash are available online at Solise.com, Amazon.com and at select retail stores nationwide. The price is $13.99.

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Black Opal donates $25K to Georges Malaika Foundation

BY Antoinette Alexander

LONG ISLAND CITY, N.Y. — Black Opal, a maker of African-American skin care and color cosmetics, has announced the donation of $25,000 to the Georges Malaika Foundation, which will aid in the building of a new school for young girls in the Democratic Republic of Congo.

"Black Opal is about more than just skin care and cosmetics; it’s about community," stated Maya Brown, Black Opal senior marketing director. "We see the potential in the girls of the Democratic Republic of Congo, and we want to provide much needed educational opportunities in order to help empower them to become leaders in their community. By becoming leaders, they can help make positive contributions to their society."

Black Opal products are available throughout the United States in select CVS, Duane Reade, Rite Aid and Walmart stores, as well as beauty supply stores. Founded in 2007 by international model Noella Coursaris Musunka, a native of DRC, the foundation is dedicated to the advancement of African communities by providing educational opportunities to girls ages 5 to 18 years.

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