BEAUTY CARE

Sunstar Americas brushes up oral care offerings

BY Antoinette Alexander

CHICAGO Sunstar Americas, the makers of GUM- and Butler-brand dental products, is launching several new oral care products for spring 2010.

The new GUM Dolphin 250 advancing flosser offers a unique “flip and floss” design to promote a clean, less-mess flossing. The design allows users to flip the lever to advance the clean floss, while internal champers separate the new and used floss. It is good for 250 uses.

Also under the GUM brand is the new GUM on-the-go toothbrush. The product features a tri-fold design in which the brush head folds into the ventilated handle to allow excess moisture to escape. It also features Dome Trim bristles, which have been proven to fight gingivitis, according to the company. These raised center bristles form a domed cleaning surface for easy access and a thumb pad ensures control while brushing.

There’s also the new GUM Eez-Thru angle fossers with a “just brushed” mint flavor.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

BEAUTY CARE

Recycling is a beautiful thing

BY DSN STAFF

AZUSA, Calif. — Physicians Formula has beena trailblazer in green beauty innovation, and now it is bringing sustainability to mass makeup with the March launch of its new Bamboo Wear.

The collection is the first-ever bamboo makeup available in the “masstige” market that provides sustainable beauty in sustainable packaging. It features a reusable, refillable compact; Bamboo Silk face powder and bronzer refills; and a Bambuki brush, all sold separately.

Each formula is 90% natural and 100% free of harsh chemicals, parabens, synthetic fragrances, synthetic preservatives and synthetic colors. The products also are oil-free, hypoallergenic and dermatologist-approved. The reusable and refillable compact, designed to eliminate the waste of disposing a traditional plastic compact, is made from sustainable bamboo. Bamboo Silk powder and bronzer refills have a suggested retail price of $9.95 each. The Bamboo compact with mirror and brush is $6.95, and the Bambuki brush is $9.95.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

BEAUTY CARE

Q&A: Making a splash – Hollis Brookover, Morningside Products

BY DSN STAFF

Hollis Brookover, founder and CEO of Morningside Products, makers of bath-and-body products under the Originals and Simple Originals brand names, spoke with Drug Store News about the company and the bath-and-body segment at mass. Morningside is a certified women-owned business enterprise headquartered in Boise, Idaho. 

Drug Store News: What made you decide to enter the bath-and-body care business?

Hollis Brookover: I found that there were a large number of entries in the category, but none of the items seemed to address my own personal needs. I wanted products that had healthy ingredients that I could feel good about using every day with great fragrances and packaging that looked good when it was displayed in my home; and yes, I wanted these products at a reasonable price.… So I recognized the niche, and Morningside Products was born to provide safety and quality at a great price.

DrSN: What are the biggest challenges facing the bath-and-body segment at mass?

Brookover: The emergence of the specialty-bath-and-home-retail segment, as well as the explosive growth of day spas, have created additional channel-shifting pressure on the mass market.… This has created a nice opportunity for traditional food, drug and mass to capitalize on by offering higher-quality products, with the convenience of eliminating an additional stop for busy consumers.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES