News

Sunscreen Bands to take guesswork out of skin protection

BY Rebecca Haughey

HUNT VALLEY, Md. — JADS International, a health and beauty company, on Monday announced the introduction of Sunscreen Bands, which remind consumers to reapply sunscreen.

Sunscreen Bands change color as they detect the level of UVA and UVB rays based on the SPF level of an individual’s sunscreen lotion, spray or cream. Bands are pink before they are exposed to sun and quickly turn dark purple upon exposure to demonstrate activation.

Once in the sun, the user should apply sunscreen over the band. The band turns a light purple shade as a reminder to reapply sunscreen, as the sunscreen’s UV protection wears off. The bands gradually turn cream to alert the wearer that they have reached maximum sun exposure for the day.

JADS partnered with Marvel, Lifeguard, Alloy Entertainment and Save the Ta-Tas to provide fashionable bands with designs that will appeal to all ages.

"The intensity of UV radiation depends on altitude, latitude, season, air pollution, clouds in the sky, reflectivity and numerous other factors. Until now, determining sun exposure was somewhat of a guessing game for consumers," said Andrew Levine, CEO of JADS.

Sunscreen Bands work in salt and pool water, and are calibrated to work with all sunscreen lotions, creams and sprays with SPF 15 or higher. They are calibrated for people with Type II through Type VI skin, but are not recommended for those with Type I skin, the fairest type.

The new product will be available in March, sold in packs of five, at Kroger; Winn-Dixie; Kmart; Bed, Bath & Beyond; Giant Food; H-E-B; Brookshire Grocery; Buy Buy Baby; Kinney Drugs and Legoland Florida. JAD also offers private labeling and can create designs for schools, camps and other organizations.

 

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

News

CVS Caremark appoints new chief digital officer

BY Antoinette Alexander

WOONSOCKET, R.I. — CVS Caremark has announced the appointment of former Staples executive Brian Tilzer as SVP chief digital officer.

In his new role, Tilzer will develop and lead teams driving CVS Caremark’s company-wide digital innovation efforts and will focus on connecting current and future digital initiatives.

Tilzer has more than 20 years of experience in strategic business development, operations and information technology, with a deep concentration in corporate and e-commerce strategy. Prior to joining CVS Caremark, he was the SVP of global e-commerce with Staples, where he developed and led several multi-channel digital innovation strategies.

"We know that digital tools — such as mobile, social media and other online platforms — are a convenient and easy way for our customers to manage their health and access our products," stated Helena Foulkes, EVP and chief health care strategy and marketing officer of CVS Caremark. "Brian has a proven track record of developing innovative strategies that build business and enhance customer service. I am confident that his experience with digital innovation will help us engage with our customers even more, helping them on their path to better health."    

 

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

News

60 accountable care organizations form association

BY Michael Johnsen

WASHINGTON — Organizations representing more than 60 accountable care organizations from more than 15 states have come together to form the National Association of ACOs, a 501(c)(6) nonprofit organization that allows ACOs to work together to increase quality of care, lower costs and improve the health of their communities. Membership is expected to exceed 100 ACOs by April, representing more than 2 million Medicare assigned beneficiaries.

"This is a natural evolution of what was an informal network of ACO executives recognizing the need for the ACO industry to have its voice clearly and consistently at the table as regulations and program rules are developed by CMS and the states," stated Mike Barrett, NAACOS chair. "Equally important is providing a forum for a peer to peer exchange of effective and efficient solutions to the myriad of operational challenges."

The association is sponsoring its first national conference and membership meeting in Baltimore March 19-21. Attendees will hear from key CMS leadership on the ACO programs and Medicare’s Quality Reporting and Improvement Programs and have the opportunity to learn from one and other in peer-to-peer exchanges and breakout sessions. For information about NAACOS and the conference, visit www.naacos.com.

"It is phenomenal that this many ACOs could come together in a matter of 8 weeks to form such an important organization," observed Clif Gaus, NAACOS president. 

The Centers for Medicare and Medicaid has recognized 258 organizations as ACOs, and private insurance plans are working with numerous other ACOs in cities across the US. 

NAACOS is governed by an interim board of directors until the permanent board will be elected in June. In addition to Barrett — who is from Heritage California ACO — and Gaus, the interim board includes:

  • Ted Carpenter, president Medicare Advantage Division, UAM;
  • Jay Cohen, executive chairman of Monarch HealthCare;
  • Randy Cook, president and CEO AmpliPHY Physician Services;
  • Karen Furbush, business consultant and program manager at the John C Lincoln Accountable Care Organization;
  • Thomas Graf, chief medical officer, population health for Geisinger Health System;
  • Peter Gross, chair of the ACO Board of Managers;
  • Jeffrey Kang, SVP health and wellness division at Walgreens;
  • Kimberly Kauffman, executive director of Summit Health Solutions;
  • Stephen Nuckolls, CEO Coastal Carolina Quality Care; and
  • Bruce Merlin Fried, partner at SNR Denton US. 

 


Like this story? Find us on Facebook for more insight, analysis and the latest in drug store news. Join the conversation.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES