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Study: Patients need wake-up call about link between kidney disease, diabetes

BY Allison Cerra

NEW YORK — A multicultural study that will appear in the March issue of the Journal of Renal Care underscored the relationship between kidney disease and diabetes, and the need for greater awareness of this link.

In this small study, 23 South Asian diabetes patients and 25 white diabetes patients between the ages of 34 years and 79 years — with an average age of just older than 70 years — were surveyed to note any differences in the experiences, knowledge and attitudes of the two groups.

The researchers, led by Gurch Randhawa, director of the Institute for Health Research at the University of Bedfordshire, and research fellow Emma Wilkinson, found that many of the patients studied were unaware of possible kidney problems before their referral to specialist services. Overall, patients felt that they had received limited information about possible complications when they were diagnosed with diabetes, the researchers noted.

"Our research shows that low awareness and lack of information about kidney problems are common in both the South Asian and white patients we spoke to," Randhawa said. "In some cases, this was exacerbated by language barriers. The findings also demonstrate that the long-term educational needs of patients who have had diabetes for many years are just as important as the need to make newly diagnosed patients aware of all the health risks they face."

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Walgreens shows ‘there’s a way’ with private-label offerings

BY Michael Johnsen

NEW YORK — Walgreens is in the process of introducing a wide-scale national campaign that has its pharmacists recommending Walgreens store-brand products in favor of national brands, the New York Times reported Thursday.

The new ad campaign, an extension of Walgreens’ “There’s a Way” campaign introduced last year, will mark the first time the company is promoting its private-label offerings beyond the Sunday circulars and in-store point-of-purchase material.

The reason behind the change in tactics is simple — store brand is in vogue. Out of more than 1,000 adults surveyed in January, 84% purchased a store-brand over-the-counter medicine, and 36% noted that they had increased their amount of private-label purchases in the past year, according to a survey conducted by Opinion Research on behalf of Walgreens, the Times reported.

Walgreens will be featuring the campaign as part of its partnership with ParentsAsk.com, which first was implemented last spring. ParentsAsk.com features a Walgreens-branded site with advice videos from Walgreens pharmacist Stacia Woodcock. Woodcock also will be recommending Walgreens’ store-brand products. Check out the videos here.

According to the Times report, Walgreens will place banner ads comparing Walgreens’ store brands with name brands on such websites as ABC.com and CBS.com. Walgreens also will partner with the women-centric blog publishing network BlogHer.

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Martin’s Super Markets names new VP operations

BY Alaric DeArment

SOUTH BEND, Ind. — Martin’s Super Markets has promoted Tim Killelea to VP operations, the chain said.

Martin’s, founded in 1947, operates 21 stores in northern Indiana and Michigan, but is a separate company from Martin’s Food Markets, which is part of Royal Ahold’s Pennsylvania-based Giant-Carlisle chain.

The company said Killelea, who began as a store manager in Mishawaka, Ind., in 1969, would have primary responsibility for overseeing all aspects of store operations for the retailer.

“Tom’s dedication and commitment to Martin’s have played significant roles in our continued growth,” Martin’s president and CEO Rob Bartels said. “In his new position, Tom will have the ability to expand his vision to include not only our current stores, but also have a hand in helping shape the future of the company.”

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